INDRA SUGANDH BHANDAR Luxury Perfume For Men Women Mysore Sandal Pure Natural Chandan Fragrance Extreme Long Lasting Fragrance 100ml Spray Pack

INDRA SUGANDH BHANDAR Luxury Perfume For Men Women Mysore Sandal Pure Natural Chandan Fragrance Extreme Long Lasting Fragrance 100ml Spray Pack

ABOUT THE PRODUCT: INDRA SUGANDH BHANDAR Luxury Perfume is a high-quality scent made from pure natural Mysore Sandalwood, also known as Chandan. This fragrance is designed to be long-lasting and luxurious, perfect for both men and women.

KEY FEATURES: - Made from pure natural Mysore Sandalwood - Extreme long-lasting fragrance - Comes in a convenient 100ml spray pack

FOR WHOM: This luxury perfume is suitable for both men and women who appreciate high-quality, long-lasting fragrances. The natural Chandan scent is perfect for those who enjoy a woody, exotic aroma.

PROS: - Pure natural Chandan fragrance - Long-lasting scent - Suitable for both men and women

CONS: - Some may find the scent too strong - Higher price point than some other perfumes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique natural fragrance with long-lasting effect	IndiaToday, BusinessWorld
Brand Strength	20	10	Established brand with loyal customer base	TOI, Hindu
Category Momentum	20	15	Growing demand for luxury attars in Indian market	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar luxury attars	Outlook, BusinessLine
Competition	10	6	Facing competition from other established luxury attar brands	Vogue, Cosmopolitan
Use-case Advantage	5	5	Suitable for both men and women, versatile usage	Femina
Final Market Score	100	66/100 (3.30/5)	Highly competitive luxury attar with unique natural fragrance

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