Charlie Revlon Blue Liquid EDT For Men 100ml Fresh

Charlie Revlon Blue Liquid EDT For Men 100ml Fresh

Revlon Blue by Charlie Liquid EDT Spray for Men 100ml is a refreshing and invigorating fragrance that is perfect for everyday wear. The blue bottle design and fresh scent make it a classic choice for men of all ages.

Key Features: - 100ml liquid EDT spray - Fresh and clean scent - Long-lasting fragrance - Classic blue bottle design

For whom: This EDT spray is suitable for men who enjoy a fresh and clean scent that is not overpowering. It is versatile enough to be worn day or night, making it a great addition to any man's fragrance collection.

Pros: - Long-lasting fragrance - Classic and versatile scent - Affordable price point - Convenient spray bottle

Cons: - Some may find the scent too subtle - Not ideal for those who prefer strong, bold fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The fresh scent and 100ml size align well with Indian preferences.	Kantar
Brand Strength	20	10	Revlon is a recognized brand in the Indian market.	Euromonitor
Category Momentum	20	15	Growing demand for men's fragrances in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing competition from established and emerging brands.	IRI
Use-case Advantage	5	5	Suitable for daily wear and special occasions.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Revlon Blue by Charlie EDT Spray for Men 100ml holds strong in a competitive Indian men's fragrance market.

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