ARMAF LE PARFAIT POUR HOMME EDT100ML

ARMAF LE PARFAIT POUR HOMME EDT100ML

Armaf Le Parfait Pour Homme Eau de Toilette is a sophisticated and elegant fragrance designed for men who appreciate luxury and style.

Key Features: - Top notes of bergamot, lemon, and lavender - Middle notes of orange blossom, cardamom, and rosemary - Base notes of vetiver, cedarwood, patchouli, and amber

For whom: This fragrance is perfect for men who want to make a strong impression with a long-lasting and captivating scent. It is ideal for formal and evening wear, as well as special occasions.

Pros: - Long-lasting fragrance - Elegant and sophisticated scent - Suitable for all occasions

Cons: - May be too strong for some people - Expensive compared to other fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian consumers.	Kantar
Brand Strength	20	10	Armaf is a recognized brand in the Indian fragrance market.	Euromonitor
Category Momentum	20	15	Strong demand for men's fragrances in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar fragrances in India.	GfK
Competition	10	6	Facing moderate competition from similar fragrances in India.	IRI
Use-case Advantage	5	5	Suits various occasions and daily wear in Indian context.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Armaf Le Parfait Pour Homme Eau de Toilette 100ml offers a well-rounded option in the Indian men's fragrance market.

Factor	Rating (out of 5)	Notes
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