The Whole Truth Protein Minis - 8 Pack 27g

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier snack with The Whole Truth Protein Bar Minis, featuring no added sugar for guilt-free indulgence.
  • Made with all-natural ingredients, these protein bars are perfect for those avoiding artificial additives in their diet.
  • Each mini bar is packed with protein, making them an excellent choice for post-workout recovery or quick hunger fixes.
  • Conveniently packaged in a set of 8, these bars are easy to carry, ensuring you have a nutritious snack wherever you go.

Market-Based Score (India)

66/100 (3.30/5)
Decent
The Whole Truth Protein Bar Minis offer a well-positioned and competitive option in the Indian diet & nutrition market.
Rs.216.00 Rs.240.00
Best price from Amazon.in Amazon.in
Key Features
Category Protein Bar
Pack Size 8 x 27g
Sugar No Added Sugar
Ingredients All Natural
Protein Content High Protein
Convenience Portable Pack
Dietary Preferences Gluten-Free, Dairy-Free
Details


The Whole Truth Protein Bar Minis are a convenient and delicious snack option for those looking to boost their protein intake on the go. Each pack contains 8 mini bars, each weighing 27g, making it easy to grab and enjoy whenever hunger strikes.

Key Features: - No added sugar: These protein bar minis are sweetened naturally, making them a healthier snack option compared to traditional bars with added sugars. - All natural: Made with simple and clean ingredients, these protein bars are a great choice for those looking to avoid artificial additives. - High protein: Each mini bar packs a decent amount of protein, making it a suitable snack for post-workout recovery or to curb hunger between meals. - Convenient pack: The pack of 8 mini bars is easy to carry around, making it perfect for busy individuals who need a quick and nutritious snack option.

For whom: The Whole Truth Protein Bar Minis are ideal for anyone looking for a convenient and nutritious snack option. Whether you're a fitness enthusiast looking to increase your protein intake or simply someone who wants a healthier alternative to sugary snacks, these protein bars are a great choice.

Pros: - Convenient and portable pack size - No added sugar and all natural ingredients - High protein content for a satisfying snack - Suitable for a variety of dietary preferences, including gluten-free and dairy-free diets Cons: - Some may find the texture of the bars to be too dense or chewy - The pack of 8 may not be enough for those who consume protein bars frequently

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Well-aligned with the trend towards sugar-free and all-natural products. Euromonitor
Brand Strength 20 10 Established brand reputation for quality and natural ingredients. Brandwatch
Category Momentum 20 15 Growing demand for convenient and healthy snack options in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar protein bar offerings in India. Retail360
Competition 10 6 Facing moderate competition from other established protein bar brands in the market. Nielsen
Use-case Advantage 5 5 Convenient pack size suitable for on-the-go snacking occasions. GroceryToday
Final Market Score 100 66/100 (3.30/5) The Whole Truth Protein Bar Minis offer a well-positioned and competitive option in the Indian diet & nutrition market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Well-aligned with the trend towards sugar-free and all-natural products.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation for quality and natural ingredients.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient and healthy snack options in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar protein bar offerings in India.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established protein bar brands in the market.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient pack size suitable for on-the-go snacking occasions.
    Sources: GroceryToday
Summary
The Whole Truth Protein Bar Minis offer a well-positioned and competitive option in the Indian diet & nutrition market.

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Rs.216.00 Rs.240.00