Bhuira Fruit Marmalade - Natural Goodness - 470g

0 reviews
Bhuira Fruit Marmalade - Natural Goodness - 470g
Smart Rank ⓘ 62/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a guilt-free treat with Bhuira Three Fruit Marmalade, made from all-natural ingredients and free from preservatives and artificial colors.
  • Handcrafted in Himachal Pradesh, this vegan spread combines the flavors of oranges, grapefruits, and lemons for a delicious breakfast or snack.
  • Versatile and bursting with flavor, this marmalade is perfect for toast, pancakes, yogurt, and more, making it a great addition to your meals.
  • While it may be slightly pricier than mass-produced jams, the high-quality, fresh fruits make it a worthwhile indulgence.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bhuira's marmalade offers a healthy option but faces strong competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 87
Total / Avg 4.40★ 87
Consensus: 4.40★ from 87 total reviews

⭐ Reviews Summary

✅ What Users Love

  • All-natural ingredients with no preservatives or artificial colors
  • Handmade and vegan, appealing to health-conscious consumers
  • Delicious taste that enhances breakfast and snacks

⚠️ What to Watch

  • Higher price point compared to mass-produced jams
  • Texture may be too chunky for some preferences
  • Limited availability in stores
Rs.342.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Bhuira Three Fruit Marmalade
Weight 470g
Ingredients All natural, no preservatives, no artificial colors
Diet Vegan
Handmade Yes
Usage Breakfast spread, snack
Price 349.0000
Details

Bhuira Three Fruit Marmalade is a delicious combination of fruits like oranges, grapefruits, and lemons, handcrafted to perfection in the hills of Himachal Pradesh.
Key Features: - All natural ingredients - No added preservatives or artificial colors - Vegan spread - Handmade in small batches
For whom: This marmalade is perfect for anyone looking for a healthy and delicious breakfast option or snack. It is suitable for vegans and those with dietary restrictions.
Pros: - Made with high-quality, fresh fruits - Bursting with flavor - Versatile spread for toast, pancakes, yogurt, and more
Cons: - May be slightly more expensive compared to mass-produced jams - Limited availability in some areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 All-natural ingredients and vegan appeal align well with current consumer preferences. Market Research, Consumer Reports
Brand Strength 20 10 Bhuira is a niche brand with limited recognition compared to larger competitors. Brand Equity, Economic Times
Category Momentum 20 15 The demand for natural spreads is increasing in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium segments but may deter price-sensitive consumers. Statista, Retail Insight
Competition 10 2 Strong competition from established brands in the jams and spreads market. Market Watch, Business Standard
Use-case Advantage 5 4 Ideal for breakfast, but limited use cases compared to versatile spreads. Food Trends, Consumer Insights
Final Market Score 100 66/100 (3.30/5) Bhuira's marmalade offers a healthy option but faces strong competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: All-natural ingredients and vegan appeal align well with current consumer preferences.
    Sources: Market Research, Consumer Reports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Bhuira is a niche brand with limited recognition compared to larger competitors.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for natural spreads is increasing in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium segments but may deter price-sensitive consumers.
    Sources: Statista, Retail Insight
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands in the jams and spreads market.
    Sources: Market Watch, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for breakfast, but limited use cases compared to versatile spreads.
    Sources: Food Trends, Consumer Insights
Summary
Bhuira's marmalade offers a healthy option but faces strong competition in a growing market.

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Where to Buy

Amazon India
₹350.00
2-3 days · ⭐ 4.3/5
Buy
BigBasket
₹375.00
1-2 days · ⭐ 4.2/5
Buy
Nature's Basket
₹400.00
N/A · ⭐ 4.4/5
-
Foodhall
₹380.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
350.00 2-3 days 4.3/5 Buy Now
BigBasket
375.00 1-2 days 4.2/5 Buy Now
Nature's Basket
400.00 N/A 4.4/5 -
Foodhall
380.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.342.00 Rs.349.00

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Bhuira Three Fruit Marmalade - 470g | All Natural - No Added Preservatives, Artificial Colors | Handmade Himachal Vegan Spread | Breakfast Toast Jam | Healthy Snack, Guilt-Free

Estimated Delivery: 2-3 days
In Stock COD

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Rs.342.00 Rs.349.00