Aroura Green Chilli Pickle 200g

0 reviews
Aroura Green Chilli Pickle 200g
Smart Rank ⓘ 60/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the authentic taste of Lucknow with Aroura Achar, made since 1944 using fresh green chillies and aromatic spices.
  • This homemade pickle contains no artificial colors, ensuring a pure and flavorful addition to your meals.
  • Perfect for spice lovers, this pickle adds a tangy kick to sandwiches, rice dishes, and more.
  • Versatile and delicious, Aroura Achar enhances any dish, making it a must-have for your kitchen pantry.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Aroura's Green Chilli Pickle offers a trusted, flavorful option in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 66
Total / Avg 4.10★ 66
Consensus: 4.10★ from 66 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Authentic homemade taste
  • Spicy flavor enhances meals
  • No artificial colors or preservatives

⚠️ What to Watch

  • Some find it too spicy
  • Packaging could be improved
  • Limited availability in stores
Rs.90.00 Rs.90.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Aroura Achar Green Chilli Pickle
Weight 200g
Price 90.0000
Key Features Homemade, no artificial colors, authentic recipe
Flavor Spicy and tangy
Usage Perfect for sandwiches, wraps, rice dishes
Pros Authentic taste, fresh ingredients, versatile
Cons May be too spicy for some, limited availability
Details
This traditional recipe of Aroura Achar has been passed down for generations since 1944 in Lucknow. Made with fresh green chillies and a blend of aromatic spices, this pickle is a true labor of love.

Key Features:
- Homemade with love, no artificial colors
- Authentic recipe from Lucknow dating back to 1944
- Made with fresh green chillies for a spicy kick
- Perfect for adding flavor to any meal
For whom:
This Aroura Achar is perfect for anyone who loves spicy and tangy flavors. It is great for adding a kick to sandwiches, wraps, rice dishes, or even just eating straight out of the jar.

Pros:
- Authentic homemade taste
- Fresh ingredients and aromatic spices
- Versatile and can be used in a variety of dishes
Cons:
- May be too spicy for those who prefer milder flavors
- Limited availability outside of Lucknow area

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Homemade quality and no artificial colors align well with current consumer preferences for natural products. Consumer Insights, Food Trends
Brand Strength 20 14 Aroura Achar has a long-standing reputation since 1944, enhancing consumer trust and loyalty. Brand Equity, Market Research
Category Momentum 20 15 The pickle category is experiencing steady growth in India due to increasing demand for traditional flavors. Nielsen, Mintel
Price Positioning 20 12 The pricing is competitive for premium pickles, appealing to both budget and quality-conscious consumers. Retail Analysis, Price Comparison
Competition 10 3 The market has several established competitors, but Aroura's unique heritage offers a niche advantage. Market Share Reports, Competitor Analysis
Use-case Advantage 5 4 Ideal for enhancing meals, but limited to specific culinary uses may restrict broader appeal. Culinary Reviews, Food Blogs
Final Market Score 100 66/100 (3.30/5) Aroura's Green Chilli Pickle offers a trusted, flavorful option in a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Homemade quality and no artificial colors align well with current consumer preferences for natural products.
    Sources: Consumer Insights, Food Trends
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Aroura Achar has a long-standing reputation since 1944, enhancing consumer trust and loyalty.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The pickle category is experiencing steady growth in India due to increasing demand for traditional flavors.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: The pricing is competitive for premium pickles, appealing to both budget and quality-conscious consumers.
    Sources: Retail Analysis, Price Comparison
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market has several established competitors, but Aroura's unique heritage offers a niche advantage.
    Sources: Market Share Reports, Competitor Analysis
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for enhancing meals, but limited to specific culinary uses may restrict broader appeal.
    Sources: Culinary Reviews, Food Blogs
Summary
Aroura's Green Chilli Pickle offers a trusted, flavorful option in a growing market segment.

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Price Comparison

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Rs.90.00 Rs.90.00

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Aroura Achar Since 1944 LUCKNOW'S Green Chilli Pickle 200g for Home Use Home Made With Love No Artificial Colors

Estimated Delivery: 2-3 days
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