Healthvit Ginkgo Biloba with Bilberry and Lutein Supplement - 60 Capsules

Healthvit Ginkgo Biloba with Bilberry and Lutein 60 Capsules is a dietary supplement that combines the benefits of three powerful ingredients known for their antioxidant properties and potential to support overall eye and brain health.

Key Features: 1. Contains Ginkgo Biloba, Bilberry, and Lutein 2. Supports brain function and memory 3. Promotes healthy vision and eye health 4. Provides antioxidant protection 5. Easy-to-swallow capsules

For whom: - Individuals looking to support their brain health and cognitive function - Those concerned about maintaining healthy vision - People looking for an antioxidant supplement to support overall health

Pros: - Convenient combination of three beneficial ingredients - May help improve memory and cognitive function - Supports eye health and vision - Easy-to-take capsules - Antioxidant properties may help protect cells from damage

Cons: - Individual results may vary - May not be suitable for individuals with certain medical conditions or allergies - May take some time to see noticeable benefits

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains popular and beneficial ingredients for health.	Hindu, Livemint
Brand Strength	20	18	Established brand with positive consumer perception.	TOI, Business Standard
Category Momentum	20	15	Growing demand for health supplements in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	NDTV, Moneycontrol
Competition	10	10	Facing moderate competition from other health supplement brands.	Outlook, ThePrint
Use-case Advantage	5	3	Addresses specific health concerns like eye health and memory.	India Today
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this product well in the health supplement market.

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