AIMIL Amyron Tablet 90 Tablets Pack (3 Packs of 30) Enriched with Vitamins and Minerals for Unisex of All Ages - Reduces Tiredness and Fatigue, Improves Haemoglobin Levels - 210 grams

Key Features: - Enriched with vitamin-rich herbs and minerals - Reduces tiredness and fatigue - Improves hemoglobin levels - Suitable for both men and women of all ages - Pack of 3 with 30 tablets each

For whom: - Recommended for individuals looking to boost their energy levels - Ideal for those with low hemoglobin levels - Suitable for people of all ages and genders

Pros: - Contains natural ingredients - Easy to consume tablets - Helps combat tiredness and fatigue - Can improve overall health and well-being

Cons: - May take time to see results - Not suitable for pregnant or nursing women without consulting a doctor

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in vitamins and minerals catering to all age groups	Ayurveda Today
Brand Strength	20	10	Established brand with loyal customer base	Brand Equity
Category Momentum	20	15	Growing demand for Ayurvedic products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	6	Facing moderate competition from other established brands in the Chyawanprash category	MarketWatch
Use-case Advantage	5	5	Addresses common health concerns like fatigue and low haemoglobin	Healthcare India
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic product with competitive pricing and broad appeal

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