Attar Ayurveda Pure Natural Mulethi Powder For Skin Whitening Licorice Powder For Body Skin and Hair 200gm

Attar Ayurveda Pure Natural Mulethi Powder For Skin Whitening Licorice Powder For Body Skin and Hair 200gm

Attar Ayurveda Pure Natural Mulethi Powder is a versatile powder made from licorice root, known for its numerous health and beauty benefits. This powder is free from any artificial additives or preservatives, making it a safe and natural choice for various applications.

Key Features:
- Made from pure licorice root
- Natural and free from additives
- Suitable for skin, body, and hair
- Helps in skin whitening and brightening
- Can be used in DIY face masks, hair masks, and body scrubs
For whom:
This Mulethi Powder is suitable for individuals looking for a natural and effective solution for skin whitening, brightening, and overall health. It is also ideal for those who prefer Ayurvedic products over chemical-laden alternatives.

Pros:
- Natural and organic
- Versatile for multiple uses
- Helps in skin and hair lightening
- Easy to incorporate into DIY beauty routines
Cons:
- Strong scent that may not be liked by everyone
- May cause staining if not used carefully

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Mulethi powder aligns with the trend towards natural beauty solutions.	Vogue India
Brand Strength	20	15	Established brand with a reputation for quality Ayurvedic products.	Brand Equity
Category Momentum	20	10	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar Ayurvedic skincare products.	Retail360
Competition	10	6	Facing moderate competition from other Ayurvedic skincare brands.	Beauty Monitor
Use-case Advantage	5	5	Versatile product suitable for skin, body, and hair whitening needs.	Beauty Today
Final Market Score	100	66/100 (3.30/5)	Well-positioned Ayurvedic Mulethi powder for natural skin whitening needs in India.

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