Anastasia Beverly Hills Highlighter Iced Out

Anastasia Beverly Hills Highlighter Iced Out

- The Anastasia Beverly Hills Highlighter in Iced Out is a high-quality highlighter that provides a luminous glow to the skin. It has a buttery texture that blends seamlessly into the skin for a natural finish.

- Key Features: This highlighter has a buildable formula that allows you to control the intensity of the glow. It is long-lasting and does not fade throughout the day. The shade Iced Out is a stunning icy white with silver reflect that complements a variety of skin tones.

- For whom: This highlighter is suitable for anyone who wants to achieve a radiant and glowing complexion. It is ideal for those who enjoy a blinding highlight or a subtle glow.

- Pros: The Anastasia Beverly Hills Highlighter in Iced Out gives a beautiful, ethereal glow to the skin. It has a smooth and blendable formula that is easy to apply. The shade Iced Out is versatile and can be used as both a highlighter and an eyeshadow.

- Cons: Some users may find the shade Iced Out to be too icy or light for their skin tone. The highlighter may emphasize texture or imperfections on the skin if not applied carefully.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product features align well with Indian consumer preferences.	GFK
Brand Strength	20	18	Anastasia Beverly Hills is a well-known brand in India.	Brandwatch
Category Momentum	20	15	High demand for highlighters in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in India.	Euromonitor
Competition	10	5	Facing moderate competition from other high-end highlighter brands in India.	Kantar
Use-case Advantage	5	3	Offers unique highlighting effects for Indian consumers.	Retail360
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive high score for Anastasia Beverly Hills Iced Out Highlighter in Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—