AYA Waterproof Long Lasting Smudge Transfer proof Liquid Eye Makeup Eyeliner Pack Of 4 Black Brown Blue Green

AYA Waterproof Long Lasting Smudge Transfer proof Liquid Eye Makeup Eyeliner Pack Of 4 Black Brown Blue Green

This AYA Waterproof Liquid Eyeliner Set comes with four different shades - Black, Brown, Blue, and Green. Each eyeliner is designed to be smudge-proof and long-lasting, making it perfect for all-day wear.

Key features of this eyeliner set include its waterproof formula, which ensures that your eye makeup stays put even in rainy or humid conditions. The precise applicator tip allows for easy and precise application, whether you're going for a bold winged look or a subtle line.

This eyeliner set is perfect for anyone who wants to add a pop of color to their eye makeup routine. The versatile shades can be mixed and matched to create a variety of looks, from classic black to playful blue or green.

Pros of this eyeliner set include its long-lasting formula, which will keep your eye makeup looking fresh and vibrant all day long. The variety of shades allows for endless creative possibilities, and the waterproof formula ensures that your makeup stays put no matter what.

Cons of this eyeliner set may include the need for thorough removal with makeup remover, as the waterproof formula can be difficult to remove with just soap and water. Some users may also find that the precise applicator tip requires a steady hand for precise application.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Variety of colors and long-lasting formula meet market needs.	Euromonitor
Brand Strength	20	10	Established brand with loyal customer base.	Brandwatch
Category Momentum	20	15	Strong demand for eyeliners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	GfK
Competition	10	6	Facing moderate competition from established and new brands.	Statista
Use-case Advantage	5	5	Waterproof and smudge-proof properties cater to Indian climate.	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong product with good market fit and competitive positioning.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—