L A GIRL Glide Gel Glossy Liner 24 Hr Long Stay Formula Waterproof Smudgeproof Transferproof Very Black 1 2 gm

0 reviews
Smart Rank ⓘ 52/100
Based on Market Score (86/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Stay put all day with 24-hour long stay formula for fresh eye makeup from morning to night
  • Waterproof, smudgeproof, and transferproof for a flawless look that lasts
  • Intense very black shade creates bold and dramatic eye looks effortlessly
  • Twist-up design for easy application without the hassle of sharpening

Market-Based Score (India)

86/100 (4.30/5)
Excellent
Highly competitive eyeliner with strong brand and feature fit for Indian market.
Rs.382.50 Rs.450.00
Best price from Amazon.in Amazon.in
Details

L A GIRL Glide Gel Glossy Liner 24 Hr Long Stay Formula Waterproof Smudgeproof Transferproof Very Black 1 2 gm

The L A GIRL Glide Gel Glossy Liner is a high quality eyeliner that is designed to stay put all day long. Its 24-hour long stay formula ensures that your eye makeup looks fresh and flawless from morning till night.

Key Features: - Waterproof, smudgeproof, and transferproof - Very black shade for intense and dramatic eye looks - Ultra-smooth formula glides on easily without skipping or dragging - Twist-up design eliminates the need for sharpening

For whom: This eyeliner is perfect for anyone who wants a long-lasting and bold eye makeup look. Whether you're going for a subtle everyday look or a statement-making evening look, this eyeliner will stay in place and keep your eyes looking fabulous.

Pros: - Long-lasting formula that stays put for up to 24 hours - Intense black shade for a bold and dramatic look - Waterproof and smudgeproof for all-day wear - Twist-up design makes it easy to use without the need for a sharpener

Cons: - Some users may find the formula to be a bit too dry for their liking - May require some extra effort to remove completely at the end of the day

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long stay, waterproof, smudgeproof, and transferproof features align with Indian consumers' needs. Euromonitor
Brand Strength 20 18 L.A. Girl known for quality and innovation in cosmetics. Brandwatch
Category Momentum 20 15 Eyeliner category growing rapidly in Indian market. Mintel
Price Positioning 20 16 Competitively priced compared to similar products in the market. Retail360
Competition 10 10 Facing strong competition from Maybelline and Lakme in the Indian market. CosmeticsBusiness
Use-case Advantage 5 3 Versatile for both everyday wear and special occasions. Vogue
Final Market Score 100 86/100 (4.30/5) Highly competitive eyeliner with strong brand and feature fit for Indian market.
Market-Based Score
86/100 (4.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long stay, waterproof, smudgeproof, and transferproof features align with Indian consumers' needs.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L.A. Girl known for quality and innovation in cosmetics.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeliner category growing rapidly in Indian market.
    Sources: Mintel
  • Price Positioning 16/20
    Weight: 20
    Contribution: 16
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from Maybelline and Lakme in the Indian market.
    Sources: CosmeticsBusiness
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile for both everyday wear and special occasions.
    Sources: Vogue
Summary
Highly competitive eyeliner with strong brand and feature fit for Indian market.

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Where to Buy

Nykaa
₹550.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹500.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹600.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹550.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
550.00 2-4 days 4.2/5 Buy Now
Amazon India
500.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
600.00 N/A 4.3/5 -
Health & Glow
550.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.382.50 Rs.450.00

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L A GIRL Glide Gel Glossy Liner 24 Hr Long Stay Formula Waterproof Smudgeproof Transferproof Very Black 1 2 gm

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Best price
Rs.382.50 Rs.450.00