Jennifer Lopez Glow for Women 100ml

Jennifer Lopez Glow for Women 100ml

Key Features: - Fragrance notes: Neroli, Orange blossom, Grapefruit, Rose, Sandalwood, Amber - Long-lasting scent - Suitable for everyday wear

For whom: - Women who enjoy fresh and floral scents - Those looking for a versatile fragrance for day and night - Fans of Jennifer Lopez's signature scents

Pros: - Refreshing and light fragrance - Great value for money with 100ml size bottle - Perfect for spring and summer months

Cons: - May not be long-lasting on some skin types - Scent may not be unique or stand out from other perfumes on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features of the perfume align well with Indian consumer preferences.	Fragrantica
Brand Strength	20	10	Jennifer Lopez brand well-known among Indian consumers.	Brandwatch
Category Momentum	20	15	Eau de Toilette category growing steadily in Indian market.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar fragrances in the market.	Pricebaba
Competition	10	6	Facing moderate competition from other popular fragrance brands.	Forbes
Use-case Advantage	5	5	Offers a unique scent suitable for various occasions.	Vogue
Final Market Score	100	66/100 (3.30/5)	Jennifer Lopez Glow Eau de Toilette offers a well-rounded option in the Indian fragrance market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—