Yum Yum Dried Cranberry I 250 Gram Pack Of 1 I Dried Fruit B

0 reviews
Smart Rank ⓘ 53/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthy snack with Yum Yum Dried Cranberries, packed with nutrients and antioxidants for your well-being.
  • Convenient 250-gram pack is perfect for on-the-go snacking or adding a fruity twist to your favorite recipes.
  • These dried cranberries contain no added preservatives, offering a natural and wholesome treat for health-conscious consumers.
  • Versatile and delicious, they can be enjoyed straight from the pack or used in baking, enhancing both flavor and nutrition.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yum Yum Dried Cranberry offers a healthy snacking option but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.5★ 25
Total / Avg 3.50★ 25
Consensus: 3.50★ from 25 total reviews
Rs.275.00 Rs.525.00
Best price from Amazon.in Amazon.in
Key Features
Category Dried Fruit
Weight 250 grams
Nutrient Content High
Antioxidant Properties Yes
Added Preservatives No
Usage Snacking or Cooking
Shelf Life Shorter compared to preserved fruits
Details
This product is a pack of 250 grams of dried cranberries, perfect for snacking or adding to recipes.

Key features of these dried cranberries include their high nutrient content and antioxidant properties. They are a great source of vitamins and minerals, making them a healthy addition to your diet.

This product is ideal for individuals looking for a convenient and delicious way to enjoy the benefits of cranberries. Whether you snack on them straight out of the pack or use them in baking and cooking, these dried cranberries are versatile and tasty.

Pros of this product include its high nutrient content, antioxidant properties, and convenience. The pack size of 250 grams is also perfect for snacking on the go or adding to recipes.

Cons of this product may include the fact that it contains no added preservatives, meaning it may have a shorter shelf life compared to other dried fruits. Additionally, some may find the texture of dried cranberries to be too chewy.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High nutrient and antioxidant content aligns well with health trends. Healthline, Consumer Reports
Brand Strength 20 10 Yum Yum is recognized but not a market leader in dried fruits. Mintel, Euromonitor
Category Momentum 20 15 Dried fruits are gaining popularity as healthy snacks in India. Nielsen, Statista
Price Positioning 20 15 Pricing is competitive compared to other premium dried fruits. MarketWatch, Business Standard
Competition 10 3 Faces strong competition from established brands in the segment. FMCG News, Business Today
Use-case Advantage 5 3 Ideal for snacking, but limited use in recipes compared to other fruits. FoodNavigator, Times of India
Final Market Score 100 66/100 (3.30/5) Yum Yum Dried Cranberry offers a healthy snacking option but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High nutrient and antioxidant content aligns well with health trends.
    Sources: Healthline, Consumer Reports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Yum Yum is recognized but not a market leader in dried fruits.
    Sources: Mintel, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Dried fruits are gaining popularity as healthy snacks in India.
    Sources: Nielsen, Statista
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive compared to other premium dried fruits.
    Sources: MarketWatch, Business Standard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Faces strong competition from established brands in the segment.
    Sources: FMCG News, Business Today
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for snacking, but limited use in recipes compared to other fruits.
    Sources: FoodNavigator, Times of India
Summary
Yum Yum Dried Cranberry offers a healthy snacking option but faces stiff competition.

Quick Compare

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Price Comparison

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Rs.275.00 Rs.525.00

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Yum Yum Dried Cranberry I 250 Gram, Pack Of 1 I Dried Fruit, Berries, High Nutrient And Antioxidant No Added Preservatives

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Best price
Rs.275.00 Rs.525.00