Sapphire Anjeer Fiber Boost 1Kg

0 reviews
Smart Rank ⓘ 55/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich source of fiber, calcium, and iron with SAPPHIRE FOODS 1Kg Premium Dried Anjeer
  • Low in calories, these Non-GMO Dried Figs make a healthy snack option
  • Indulge in the premium quality of dry figs with this 1Kg pack from SAPPHIRE FOODS
  • Nourish your body with the goodness of SAPPHIRE FOODS Dried Anjeer

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sapphire Foods' dried anjeer offers health benefits but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.6★ 41
Total / Avg 3.60★ 41
Consensus: 3.60★ from 41 total reviews
Rs.1,279.00 Rs.2,199.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Dried Anjeer
Nutrients Fiber, Calcium, Iron
Calories Low
GMO Non-GMO
Target Audience Health-conscious individuals
Pros High in nutrients, Versatile ingredient
Cons Price, Texture preference
Details


Key Features: - Premium quality dried anjeer - Rich source of fiber, calcium, and iron - Low in calories - Non-GMO

For whom: - Health-conscious individuals looking for a nutritious snack - People wanting to increase their fiber intake - Individuals looking to add more calcium and iron to their diet

Pros: - High in nutrients like fiber, calcium, and iron - Low in calories - Versatile ingredient for various recipes

Cons: - May be too expensive for some consumers - Some people may not enjoy the texture of dried figs

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fiber, calcium, and iron content aligns well with health-conscious consumer trends. Healthline, Consumer Reports
Brand Strength 20 10 Sapphire Foods is recognized but not a leading brand in the dried fruits segment. Brand Equity, Market Research
Category Momentum 20 15 Dried fruits are gaining popularity as healthy snacks in India, driving growth. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium for some consumers. Economic Times, Retail Insight
Competition 10 7 Strong competition from established brands in the dried fruits market. Euromonitor, Statista
Use-case Advantage 5 4 Ideal for health-focused consumers, but limited in broader snack appeal. MarketWatch, Food Navigator
Final Market Score 100 66/100 (3.30/5) Sapphire Foods' dried anjeer offers health benefits but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fiber, calcium, and iron content aligns well with health-conscious consumer trends.
    Sources: Healthline, Consumer Reports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Sapphire Foods is recognized but not a leading brand in the dried fruits segment.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Dried fruits are gaining popularity as healthy snacks in India, driving growth.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: Economic Times, Retail Insight
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from established brands in the dried fruits market.
    Sources: Euromonitor, Statista
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health-focused consumers, but limited in broader snack appeal.
    Sources: MarketWatch, Food Navigator
Summary
Sapphire Foods' dried anjeer offers health benefits but faces strong competition.

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Price Comparison

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Amazon.in More Detail

Rs.1,279.00 Rs.2,199.00

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SAPPHIRE FOODS 1Kg Premium Dried Anjeer Rich source of Fiber Calcium & Iron Dry Figs Low in calories Non-GMO Dried Figs

Estimated Delivery: 2-3 days
In Stock COD

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Rs.1,279.00 Rs.2,199.00