FunFoods Tomato Mayo 100g

0 reviews
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious and tangy flavor with Dr. Oetker FunFoods Veg Mayonnaise, made with 38% tomatoes for a unique twist on your meals.
  • This versatile spread is perfect for burgers, sandwiches, salads, and more, making it a great addition to your kitchen.
  • The convenient squeeze bottle allows for easy application and storage, ensuring you can enjoy it anytime without mess.
  • Ideal for vegetarians, vegans, and health-conscious individuals seeking a mayo alternative with added vegetables and flavor.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong brand with good fit and pricing in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 75
Total / Avg 4.20★ 75
Consensus: 4.20★ from 75 total reviews
Rs.49.00 Rs.49.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Dr. Oetker FunFoods Veg Mayonnaise Burger
Weight 100g
Main Ingredient 38% Tomatoes
Usage Burgers, Sandwiches, Salads
Flavor Tangy Tomato
Packaging Squeeze Bottle
Target Audience Vegetarians, Vegans, Health-conscious Individuals
Details
Key Features: - Made with 38% tomatoes for a delicious and tangy flavor - Versatile spread that can be used on burgers, sandwiches, salads, and more - Easy to use squeeze bottle for convenient application For whom: - Vegetarians and vegans looking for a tasty mayo alternative - Health-conscious individuals looking for a mayo with added vegetables - Burger lovers looking to add a unique twist to their favorite meal Pros: - Tangy tomato flavor adds a unique twist to traditional mayonnaise - Convenient squeeze bottle makes it easy to use and store - Versatile spread can be used in a variety of dishes Cons: - Some may find the tomato flavor too strong for certain dishes - May not appeal to those who prefer traditional mayonnaise flavor without added ingredients

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Tomato-based variant aligns with Indian taste preferences Euromonitor
Brand Strength 20 15 Established brand with good recall among Indian consumers Nielsen
Category Momentum 20 10 Growing demand for convenient spreads in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market GfK
Competition 10 6 Facing moderate competition from local and international brands IRI
Use-case Advantage 5 5 Versatile usage for sandwiches, burgers, and snacks Kantar
Final Market Score 100 66/100 (3.30/5) Strong brand with good fit and pricing in a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Tomato-based variant aligns with Indian taste preferences
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with good recall among Indian consumers
    Sources: Nielsen
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for convenient spreads in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and international brands
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage for sandwiches, burgers, and snacks
    Sources: Kantar
Summary
Strong brand with good fit and pricing in a growing market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.49.00 Rs.49.00

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Dr. Oetker FunFoods Veg Mayonnaise Burger, 100g, Made with 38% Tomatoes

Estimated Delivery: 2-3 days
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Rs.49.00 Rs.49.00