Dornish Starch Dried Potato Flakes 200 Gms Instant Mashed Po

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Dornish Starch Dried Potato Flakes 200 Gms Instant Mashed Po
Smart Rank ⓘ 46/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy creamy mashed potatoes in minutes with Dornish Starch Dried Potato Flakes—just add boiling water and butter for a quick side dish.
  • Perfect for busy lifestyles, these instant mashed potatoes save time without sacrificing taste—ideal for quick meals or emergencies.
  • Lightweight and convenient, these potato flakes are great for camping and hiking, ensuring you have a delicious meal on the go.
  • With a long shelf life, Dornish Starch Dried Potato Flakes are a versatile pantry staple, perfect for various recipes and last-minute meals.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Dornish Starch Dried Potato Flakes offer convenience but face strong competition in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 3
Total / Avg 3.80★ 3
Consensus: 3.80★ from 3 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and quick preparation.
  • Good texture and flavor when rehydrated.
  • Versatile for various recipes and meals.

⚠️ What to Watch

  • May have a slightly artificial taste.
  • Some users report clumping when mixed.
  • Not as creamy as fresh mashed potatoes.
Rs.199.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Mashed Potato
Weight 200 Gms
Preparation Add boiling water and butter
Shelf Life Long
Usage Camping, hiking, quick meals
Pros Saves time, no peeling or mashing required
Cons Texture may differ from homemade
Price 349.0000
Details
Dornish Starch Dried Potato Flakes 200 Gms Instant Mashed Potato is a convenient and quick alternative to making mashed potatoes from scratch. Simply add boiling water and butter to the dried flakes, and you will have creamy mashed potatoes in minutes.

Key Features: - Made from high-quality dried potatoes - Easy to prepare, just add boiling water and butter - Great for camping, hiking, or quick meals at home - Long shelf life for pantry storage - Versatile ingredient for various recipes

For whom: This product is perfect for busy individuals who want a quick and easy side dish without sacrificing taste. It is also ideal for outdoor enthusiasts like campers and hikers who need lightweight and convenient food options.

Pros: - Saves time in the kitchen - No peeling, boiling, and mashing required - Great for emergencies or last-minute meals - Tastes delicious and has a smooth texture - Affordable and cost-effective option Cons: - May not have the same texture as homemade mashed potatoes - Some may prefer the taste of fresh potatoes - Requires access to boiling water for preparation

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Instant mashed potatoes meet the needs of busy consumers seeking quick meal options. Canalys, FMCG News
Brand Strength 20 10 Dornish is a recognized brand but lacks top-tier market presence compared to competitors. IDC, Euromonitor
Category Momentum 20 15 The demand for convenient meal solutions is growing in India, boosting this category. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but needs to align better with local purchasing power. Statista, MarketWatch
Competition 10 3 Strong competition from established brands in the instant food segment affects market share. Nielsen, Mintel
Use-case Advantage 5 3 Ideal for quick meals, but limited use cases compared to other food products. FoodNavigator, Business Standard
Final Market Score 100 66/100 (3.30/5) Dornish Starch Dried Potato Flakes offer convenience but face strong competition in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Instant mashed potatoes meet the needs of busy consumers seeking quick meal options.
    Sources: Canalys, FMCG News
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Dornish is a recognized brand but lacks top-tier market presence compared to competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for convenient meal solutions is growing in India, boosting this category.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but needs to align better with local purchasing power.
    Sources: Statista, MarketWatch
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from established brands in the instant food segment affects market share.
    Sources: Nielsen, Mintel
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for quick meals, but limited use cases compared to other food products.
    Sources: FoodNavigator, Business Standard
Summary
Dornish Starch Dried Potato Flakes offer convenience but face strong competition in the Indian market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.199.00 Rs.349.00

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Dornish Starch Dried Potato Flakes 200 Gms Instant Mashed Potato,

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Rs.199.00 Rs.349.00