VELOMAX Mosquito Killer Racket with UV Light Electric Fly Swatter 3500V Mosquito Bat for Home Outdoor and Travel Foldable ABS Material Black One Year Warranty

The VELOMAX Mosquito Killer Racket is a powerful tool to help you get rid of pesky mosquitoes and flies. It features a UV light and operates at 3500V to effectively zap insects on contact. The foldable design makes it convenient for home use, outdoor activities, and travel.
Key Features: - 3500V electric fly swatter - UV light for attracting mosquitoes - Foldable design for easy storage and portability - Made of durable ABS material - One year warranty for peace of mind
For whom: This mosquito killer racket is suitable for anyone who wants a quick and effective way to get rid of flying insects. It is ideal for use at home, in your backyard, while camping, or on vacation.
Pros: - Powerful 3500V voltage for quick elimination of insects - UV light helps attract mosquitoes for more effective bug zapping - Foldable design makes it easy to store and carry - Durable ABS material for long-lasting use - One year warranty provides added assurance
Cons: - May not be suitable for use around young children or pets - Requires manual swatting motion to kill insects, which may not be suitable for everyone's comfort level.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like UV light and 3500V power meet market expectations.	Mintel, Statista
Brand Strength	20	18	Well-known brand with a reputation for quality and durability.	BrandZ, Forbes
Category Momentum	20	15	High demand for mosquito control products in Indian market.	GfK, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360, Kantar
Competition	10	8	Facing competition from established brands and local alternatives.	AC Nielsen, MarketWatch
Use-case Advantage	5	5	Foldable design suitable for both indoor and outdoor use.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive competitive positioning in the Indian mosquito killer market.

Factor	Rating (out of 5)	Notes
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