OZiva ACV Moringa Control Cravings I Apple Cider Vinegar Cinnamon Guggul I No Maltodextrin No Added Sugar I 15 Effervescent Tablets Lemon Masala Pack of 4 60 tablets

About Product: OZiva ACV Moringa Control Cravings is a dietary supplement that contains a blend of apple cider vinegar, cinnamon, and guggul. It comes in the form of 15 effervescent tablets in a lemon masala flavor.

Key Features: - Contains apple cider vinegar, known for its weight loss and detoxifying properties - Includes cinnamon and guggul, known for their ability to control cravings and support metabolism - No maltodextrin or added sugar, making it a healthier alternative to traditional weight loss supplements

For whom: This product is ideal for individuals looking to support their weight loss journey and control cravings in a natural and healthy way. It is suitable for both men and women who want to supplement their diet with key nutrients for weight management.

Pros: - Convenient effervescent tablets for easy consumption - Contains a blend of natural ingredients with proven weight loss benefits - No added sugar or maltodextrin, making it a healthier choice compared to other supplements on the market

Cons: - Some users may not enjoy the lemon masala flavor - Results may vary for each individual and may require consistent use to see desired effects

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of ingredients catering to health-conscious consumers.	Retail360
Brand Strength	20	18	OZiva is a trusted brand known for quality products.	Brand Equity
Category Momentum	20	15	Growing demand for health supplements in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	8	Facing competition from established and emerging brands in the segment.	Business Today
Use-case Advantage	5	5	Addresses specific consumer need for controlling cravings naturally.	Grocery Times
Final Market Score	100	76/100 (3.80/5)	Strong brand and unique formulation position it well in the growing health supplements market in India.

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