Nutrabay Wellness Vegan Plant Protein Powder Superfoods 24g Protein per Serving Complete Amino Acid Pea Brown Rice Sugarfree 1kg Rich Chocolate 100 Authentic Clean Protein

Key Features: - Contains 24g of protein per serving - Complete amino acid profile from pea and brown rice - Sugar-free formula - Rich chocolate flavor - 100% authentic and clean protein source

For whom: This vegan plant protein powder is perfect for individuals looking for a clean and authentic protein source that is free from animal products and sugar. It is ideal for those following a vegan or vegetarian diet, as well as anyone looking to increase their protein intake without added sugars.

Pros: - High protein content per serving - Complete amino acid profile - Delicious chocolate flavor - Sugar-free formula - Authentic and clean protein source

Cons: - Some individuals may not enjoy the chocolate flavor - May be slightly more expensive than other protein powders

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, complete amino acid profile, and sugar-free formulation align well with consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand with a reputation for clean and authentic products.	Brandwatch
Category Momentum	20	15	Growing demand for plant-based protein products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing competition from both established and emerging brands offering similar plant-based protein powders.	GroceryInsights
Use-case Advantage	5	5	Versatile product suitable for various dietary needs and fitness goals.	Healthline
Final Market Score	100	66/100 (3.30/5)	Nutrabay Wellness Vegan Plant Protein Powder positioned well in the growing Indian market for plant-based protein products.

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