MuscleBlaze Biozyme Performance Whey Protein Powder Rich Chocolate 28 Servings 1kg Micronised Creatine Monohydrate CreAMP Citrus Blast 30 Servings 120g Pack of 2

MuscleBlaze Biozyme Performance Whey Protein Powder is a high-quality protein supplement specially formulated to enhance muscle growth and recovery. With the added benefits of Biozyme, this protein powder aids in better digestion and absorption of nutrients.

Key Features: - Enriched with Biozyme for better nutrient absorption - Contains 25g of protein per serving - Helps in muscle recovery and growth - Contains micronized creatine monohydrate for better strength and endurance

For whom: This protein powder is ideal for athletes, bodybuilders, and fitness enthusiasts looking to improve their muscle mass, strength, and recovery. It is also suitable for individuals on a weight loss journey as it helps in maintaining muscle mass while losing fat.

Pros: - Enhanced with Biozyme for better digestion - Contains creatine monohydrate for improved performance - Great taste and easy to mix

Cons: - May be slightly more expensive compared to regular whey protein - Some users may experience bloating initially due to creatine content

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative combination of whey protein and creatine for enhanced performance.	GfK
Brand Strength	20	10	MuscleBlaze is a well-established brand in the Indian fitness market.	Euromonitor
Category Momentum	20	15	Growing demand for performance whey protein in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Statista
Competition	10	6	Facing competition from both local and international brands offering similar products.	Forrester
Use-case Advantage	5	5	Tailored for fitness enthusiasts looking to improve performance and recovery.	Gartner
Final Market Score	100	66/100 (3.30/5)	MuscleBlaze Biozyme Performance Whey Protein offers a competitive blend for Indian fitness enthusiasts.

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