Lacto Calamine Sunscreen SPF 50 100g PA Sunscreen For Oily Skin UVA UVB Water Resistant No White Cast With Kaolin Clay Vitamin E Lemon Extracts Paraben Free

- Lacto Calamine Sunscreen SPF 50 is a lightweight, non-greasy formula designed specifically for oily skin. It provides broad spectrum protection against UVA and UVB rays, while also being water resistant.

- Key features of this sunscreen include the use of Kaolin clay which helps absorb excess oil from the skin, Vitamin E which provides antioxidant protection, and Lemon extracts which help brighten the skin tone. Additionally, this sunscreen is paraben free.

- This sunscreen is suitable for individuals with oily skin who are looking for a sun protection solution that won't clog pores or leave a white cast on the skin.

- Pros: Provides high level of sun protection with SPF 50, water resistant formula, non-greasy, contains beneficial ingredients like Kaolin clay and Vitamin E. Cons: May not be suitable for individuals with dry or sensitive skin due to its targeted formulation for oily skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers high SPF, water resistance, and suitable for oily skin.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing competition from other established sunscreen brands in the market.	Business Standard
Use-case Advantage	5	5	Addresses specific needs of oily skin with added benefits of kaolin clay and lemon extracts.	Cosmopolitan
Final Market Score	100	66/100 (3.30/5)	Lacto Calamine Sunscreen SPF 50 is well-positioned in the Indian market for oily skin with added benefits.

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