Khadi Shuddha Black Mehndi For Natural Hair Colour 100g Black Pack of 1

Khadi Shuddha Black Mehndi is a natural hair colouring product that is free from harmful chemicals. It is made from pure and organic henna leaves, making it safe for use on all hair types.

Key Features: - Natural and organic ingredients - Adds shine and volume to hair - Long-lasting colour - Easy to use

This product is suitable for individuals looking for a safe and natural way to colour their hair. It is perfect for those with sensitive skin or allergies to chemicals found in traditional hair dyes.

Pros: - No chemicals or additives - Helps improve hair health - Provides a dark, rich colour - Easy to apply

Cons: - May require multiple applications for desired colour intensity - Can be messy to apply - Some users may experience a strong scent

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Black Mehndi for natural hair color aligns with current consumer preference for organic hair dyes.	Euromonitor
Brand Strength	20	15	Khadi Shuddha is a well-known brand in India for natural products.	Brandwatch
Category Momentum	20	10	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	9	Facing competition from other natural hair color brands in the market.	Nielsen
Use-case Advantage	5	2	Convenient single-use pack for easy application.	GFK
Final Market Score	100	66/100 (3.30/5)	Khadi Shuddha Black Mehndi offers a competitive natural hair coloring option in the Indian market.

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