Hansaplast Active Knee Support Size M - Unisex Pair, Knee Brace for Pain Relief and Stability, Targeted Compression, Skin-Friendly, Breathable Material, Comfortable Fit for Walking, Jogging, and Gym

The Hansaplast Active Knee Support is designed to provide long-lasting pain relief and stability to the knee. Whether you are recovering from an injury or looking for extra support during physical activities, this knee brace is ideal for you.
Key Features: - Targeted compression for support - Skin-friendly material for comfortable wear - Breathable fabric to keep you cool during activities - Comfortable fit for mobility - Pair size M for both men and women
For whom: This knee support is suitable for individuals who experience knee pain, need stability during physical activities like walking, jogging, or going to the gym, or are recovering from a knee injury.
Pros: - Provides targeted compression for pain relief - Skin-friendly material prevents irritation - Breathable fabric keeps the knee cool during activities - Comfortable fit allows for mobility
Cons: - Only available in size M, may not fit all individuals properly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers targeted compression and stability suitable for various activities.	Times of India, Livemint
Brand Strength	20	10	Hansaplast is a well-known brand with a good reputation for quality.	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for knee support products in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar knee support products in the market.	Business Today, Financial Express
Competition	10	6	Facing competition from other established knee support brands.	CNBC, NDTV
Use-case Advantage	5	5	Provides comfort for walking, jogging, and gym activities.	India Today
Final Market Score	100	66/100 (3.30/5)	Hansaplast Active Knee Support Size M is well-positioned in the growing Indian knee support market.

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