Getmymettle Blaze Whey Protein: Build Muscle, Recover Faster with 24g Protein, 10.66g BCAA, 8.09g Glutamine, Malai Kulfi Flavor, 1kg with Proteolytic Enzymes

Key Features: - Contains 24g of protein per serving to help with muscle building and recovery - Includes 10.66g of BCAAs and 8.09g of Glutamine for enhanced performance and recovery - Features a delicious Malai Kulfi flavor for a tasty post-workout treat - Contains proteolytic enzymes to aid in digestion and absorption of nutrients

For whom: - Ideal for individuals looking to build muscle and recover faster after workouts - Suitable for athletes, bodybuilders, and fitness enthusiasts

Pros: - High protein content to support muscle growth and recovery - Includes essential amino acids for improved performance - Delicious flavor for a satisfying post-workout treat - Proteolytic enzymes for better digestion and nutrient absorption

Cons: - May not be suitable for individuals with lactose intolerance - Some users may find the Malai Kulfi flavor too sweet or strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein, BCAA, and glutamine content align well with muscle recovery needs of Indian consumers.	HealthToday
Brand Strength	20	10	Established brand with good reputation in the fitness community.	FitnessMag
Category Momentum	20	15	Growing demand for premium whey protein supplements in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium whey protein products in the market.	FitIndia
Competition	10	6	Facing strong competition from both local and international brands offering similar whey protein products in India.	MuscleWorld
Use-case Advantage	5	5	Unique Malai Kulfi flavor appeals to Indian taste preferences, offering a differentiated experience.	TasteBuds
Final Market Score	100	66/100 (3.30/5)	Getmymettle Blaze Whey Protein offers a competitive product in the growing Indian market for premium whey protein supplements.

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