Gala Double Hockey Toilet Brush with Long Handle - Plastic Toilet Cleaning Brush in Assorted Colors

The Gala Plastic Double Hockey Toilet Brush is a convenient and practical tool for cleaning your toilet effectively. Its long handle allows you to reach difficult areas without having to bend or strain yourself.

Key features of this toilet brush include its double hockey shape, which helps to scrub the toilet bowl thoroughly and remove tough stains. The bristles are made of durable plastic, ensuring longevity and efficiency in cleaning.

This toilet brush is suitable for anyone looking for a reliable and easy-to-use tool to keep their toilet clean and hygienic. It is especially useful for individuals with limited mobility or flexibility who may struggle with traditional toilet brushes.

Pros of the Gala Plastic Double Hockey Toilet Brush include its effective cleaning power, durable construction, and comfortable long handle. It comes in assorted colours, adding a touch of brightness to your bathroom decor.

Cons of this toilet brush may include the need to replace it periodically due to wear and tear, as well as the potential for water and debris to accumulate in the handle over time. Some users may also find the shape of the brush awkward to maneuver in tight spaces.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long handle and durable plastic material align well with consumer preferences for convenience and longevity.	The Hindu, India Today
Brand Strength	20	15	Established brand reputation in the household cleaning segment.	The Economic Times, Livemint
Category Momentum	20	10	Growing demand for innovative toilet cleaning solutions in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Today, CNBC TV18
Competition	10	6	Facing moderate competition from local and international brands offering similar products.	The Indian Express, Moneycontrol
Use-case Advantage	5	5	Offers efficient cleaning for hard-to-reach areas in toilets.	NDTV
Final Market Score	100	66/100 (3.30/5)	Strong brand and feature fit position Gala Double Hockey Toilet Brush well in the competitive Indian toilet cleaning market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—