Foxtale Vitamin C Super Glow Face Wash with Papaya Enzyme - Reduces Tan, Boosts Glow, Exfoliates Gently, Brightens Skin, Reduces Pigmentation - Face Wash for Men and Women - 15ml

Foxtale Vitamin C Super Glow Face Wash is a powerful formula that helps reduce tan, boost glow, gently exfoliate, brighten skin, and reduce pigmentation.

Key Features: Contains Vitamin C and papaya enzyme for effective skin brightening and exfoliation, Suitable for both men and women, Comes in a 15ml travel-friendly size.

For whom: Ideal for those looking to achieve a brighter, more radiant complexion and improve skin texture.

Pros: Helps reduce tan and pigmentation, Boosts glow and exfoliates gently, Travel-friendly size for on-the-go skincare routines.

Cons: May not be suitable for those with very sensitive skin, 15ml size may run out quickly for daily use.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Papaya enzyme and Vitamin C align with current skincare trends in India.	Vogue India
Brand Strength	20	15	Established brand reputation for quality skincare products.	Brand Equity
Category Momentum	20	10	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing competition from established and emerging skincare brands in the market.	Beauty Insider
Use-case Advantage	5	5	Addresses common skin issues like tan, dullness, and pigmentation effectively.	Femina
Final Market Score	100	66/100 (3.30/5)	Foxtale Vitamin C Super Glow Face Wash with Papaya Enzyme is well-positioned in the Indian skincare market with its natural ingredients and competitive pricing.

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