Forest Essentials Mashobra Honey Lemon Rose Water Delicate Facial Cleanser 130ml - Gentle Face Wash

The Forest Essentials Delicate Facial Cleanser is a gentle and natural face wash that effectively cleanses the skin without stripping it of its natural oils. Formulated with nourishing ingredients like Mashobra Honey, Lemon, and Rose Water, this cleanser helps to remove impurities and leave the skin feeling refreshed and radiant.

Key Features:
- Contains natural ingredients like Mashobra Honey, Lemon, and Rose Water
- Gentle on the skin and suitable for all skin types
- Leaves the skin feeling clean, refreshed, and hydrated
- Free from harmful chemicals and artificial fragrances

For whom:
This facial cleanser is ideal for those looking for a gentle and natural face wash that effectively cleanses the skin without harsh chemicals. It is suitable for all skin types, including sensitive skin.

Pros:
- Nourishing ingredients like Honey and Rose Water help to hydrate the skin
- Gentle formula is suitable for daily use
- Leaves the skin feeling clean and refreshed

Cons:
- Some may find the scent of lemon to be too strong
- May not effectively remove heavy makeup or sunscreen residue

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product offers a unique blend of natural ingredients suitable for Indian skin types.	Vogue
Brand Strength	20	15	Forest Essentials is a well-established premium brand in India.	Brand Equity
Category Momentum	20	10	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium facial cleansers in India.	Retail360
Competition	10	6	Facing competition from other premium natural skincare brands in India.	Beauty Insider
Use-case Advantage	5	5	Addresses the need for a gentle yet effective facial cleanser for daily use.	Elle
Final Market Score	100	66/100 (3.30/5)	Forest Essentials Mashobra Honey Lemon Rose Water Delicate Facial Cleanser is well-positioned in the growing Indian natural skincare market.

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