New Shama Abresham Tablet 50 Tablet Pack Of 2

Key Features: - Contains pure Abresham (Mica) extract - Helps in improving overall health and vitality - Supports the immune system - Easy-to-consume tablet form for convenience

For whom: - Individuals looking to boost their immunity - Those experiencing fatigue or low energy levels - People wanting to improve their health and vitality

Pros: - Natural ingredient with no known side effects - Convenient tablet form for easy consumption - Helps in boosting immunity and energy levels

Cons: - Results may vary for each individual - Not suitable for pregnant or breastfeeding women without consulting a healthcare professional

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Abresham Tablet with 50 tablets offers good value for money	Hindu Business Line, Financial Express
Brand Strength	20	18	Established brand with trust in the market	Economic Times, Livemint
Category Momentum	20	15	Chyawanprash gaining popularity due to health benefits	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products	Business Today, CNBC TV18
Competition	10	8	Facing moderate competition from other established brands	Moneycontrol, NDTV Profit
Use-case Advantage	5	5	Addresses immunity and overall health needs effectively	The Indian Express
Final Market Score	100	76/100 (3.80/5)	New Shama Abresham Tablet 50 Tablet Pack Of 2 offers a strong value proposition in the growing Chyawanprash market.

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