DERMATOUCH Multivitamin SPF 50 PA Sunscreen Gel for All Skin Types with UVA/UVB Protection, No White Cast - 50g

The DERMATOUCH Multivitamin SPF 50 PA Sunscreen Gel is a lightweight, non-greasy sunscreen that provides high protection against both UVA and UVB rays. Its unique formula is enriched with multivitamins to nourish and protect the skin while also preventing any white cast upon application. This sunscreen is suitable for all skin types and can be used by both men and women.
Key Features: - SPF 50 PA protection - Multivitamins for skin nourishment - Lightweight and non-greasy formula - Suitable for all skin types - Prevents white cast - Unisex product
For whom: This sunscreen gel is ideal for anyone looking for a high-protection sunscreen that not only shields the skin from harmful UV rays but also provides additional nourishment with multivitamins. It is suitable for all skin types and can be used by both men and women.
Pros: - High SPF 50 PA protection - Lightweight and non-greasy formula - Enriched with multivitamins for skin nourishment - Suitable for all skin types - Prevents white cast upon application
Cons: - May not be water-resistant - Some users may find the packaging too small for long-term use.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High SPF and PA rating suitable for Indian climate.	GfK
Brand Strength	20	10	Established brand with good reputation in skincare.	Brandwatch
Category Momentum	20	15	Growing demand for sunscreens in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Euromonitor
Competition	10	6	Facing competition from established sunscreen brands.	Nielsen
Use-case Advantage	5	5	No white cast formula suitable for all skin types.	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned sunscreen gel with strong brand in growing market.

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