AAAL 100% Pure Thymol Crystals Food Grade, Edible Freshness Sealed Pack - 100g JAR

This product is AAAL 100 Pure Thymol Crystals in a food grade and edible freshness sealed pack jar weighing 100 GM.

Key features of this product include its purity, food grade quality, and freshness sealed packaging to maintain its quality and flavor. Thymol crystals are known for their strong antimicrobial properties and are commonly used as a natural preservative in food and beverages.

This product is ideal for individuals looking for a natural and effective way to preserve their food items without using synthetic chemicals or additives. Thymol crystals can be used in various culinary applications, such as pickling, preserving fruits and vegetables, and extending the shelf life of certain food products.

Pros: - Pure and food grade quality - Freshness sealed packaging - Natural antimicrobial properties - Versatile culinary applications Cons: - Strong flavor and aroma may not be preferred by some individuals - Requires careful handling and storage to prevent contamination or misuse

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Thymol crystals offer unique health benefits and align well with the Chyawanprash category.	Ayurvedic Journal
Brand Strength	20	15	Established brand with a reputation for quality and purity in the Ayurvedic segment.	Brand Equity
Category Momentum	20	10	Growing demand for traditional Ayurvedic products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing moderate competition from established and emerging brands offering similar products.	Market Watch
Use-case Advantage	5	5	Versatile usage as a food additive and health supplement enhances its appeal.	Healthcare India
Final Market Score	100	66/100 (3.30/5)	Thymol crystals offer a competitive edge in the Chyawanprash segment with strong brand presence and unique health benefits.

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