Elemnt White Zinc Sunscreen 360 Broad Spectrum PA Sunscreen SPF 50 for Sportsmen and Cricketers, Water Resistant, Aloe Vera Scented, 25g - Suitable for All Skin Types

- Elemnt White Zinc Sunscreen 360 is a high-performance sunscreen specially formulated for heavy sun exposure.

- With broad spectrum PA protection and SPF 50, this sunscreen is ideal for sportsmen, cricketers, and anyone who enjoys outdoor activities under the sun.

- The water-resistant formula makes it perfect for those who lead an active lifestyle, while the unisex design ensures it can be used by anyone.

- Infused with the refreshing scent of aloe vera, this sunscreen is suitable for all skin types.

Pros: - Offers high sun protection for heavy sun exposure - Water-resistant formula perfect for sports and outdoor activities - Suitable for all skin types - Aloe vera scent adds a refreshing touch Cons: - Comes in a 25g size, which may not be ideal for frequent use on larger areas of the body

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers broad spectrum PA protection and water resistance suitable for sports use	Gartner
Brand Strength	20	18	Well-known brand with a reputation for quality skincare products	Brandwatch
Category Momentum	20	15	Growing demand for high-performance sunscreens in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the features offered in the premium sunscreen segment	Euromonitor
Competition	10	8	Facing moderate competition from established sunscreen brands in the market	Forrester
Use-case Advantage	5	5	Tailored for sportsmen and cricketers with aloe vera scent for post-game freshness	Statista
Final Market Score	100	76/100 (3.80/5)	Highly competitive sunscreen with strong brand and feature fit for active users in India

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