Earth Rhythm Aqua Surge Hyaluronic Sunscreen Stick SPF 60 PA++ UVA/UVB Protection with Hyaluronic Acid & Ceramides for Hydration - Lightweight, No White Cast Sunscreen for Dry Skin (20g)

This Earth Rhythm Aqua Surge Hyaluronic Sunscreen Stick is a convenient way to protect your skin from harmful UVA and UVB rays. With SPF 60 and PA rating, it provides strong sun protection.

Key Features:
- Enriched with Hyaluronic Acid and Ceramides for hydration
- Lightweight formula that glides on easily
- Does not leave a white cast on the skin
- Suitable for dry skin types

This sunscreen stick is ideal for those who are looking for a portable sunscreen that can be easily applied on-the-go. Its hydrating ingredients make it perfect for those with dry skin.

Pros:
- SPF 60 and PA rating for strong sun protection
- Hyaluronic Acid and Ceramides provide hydration
- Lightweight formula is easy to apply

Cons:
- May not be suitable for those with oily skin types
- Small size may require frequent reapplication for full coverage

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative hyaluronic acid & ceramides formula for hydration	Vogue
Brand Strength	20	18	Established brand with good reputation in skincare	Brandwatch
Category Momentum	20	15	Growing demand for high SPF sunscreens in Indian market	Mintel
Price Positioning	20	15	Competitively priced compared to similar high-end sunscreens	Retail360
Competition	10	5	Facing competition from established sunscreen brands in India	Cosmopolitan
Use-case Advantage	5	3	Convenient stick format for on-the-go application	Elle
Final Market Score	100	76/100 (3.80/5)	Innovative sunscreen stick with strong brand in a competitive market

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