Cosmix No Nonsense Plant Protein - Assorted Sachets, 24g Protein Serve, Pea Rice Isolate, Plant Based, Easy to Digest, All Essential Amino Acids - 38g

Cosmix No Nonsense Plant Protein is a convenient and high-quality protein supplement that provides 24g of plant-based protein per serving. The protein source comes from a blend of pea and rice isolate, making it suitable for those following a vegan or vegetarian diet.

Key Features: - Contains all essential amino acids - Easy to digest - Assorted sachets for convenient use - Plant-based protein source

This protein powder is ideal for individuals looking to increase their protein intake, whether for muscle building, weight management, or overall health and wellness goals. It is also a great option for those with dietary restrictions or food sensitivities.

Pros: - High protein content - Easily digestible - Plant-based and vegan-friendly - Convenient single-serve sachets - Contains all essential amino acids

Cons: - May not be suitable for those with allergies to peas or rice - Some users may find the taste or texture less appealing compared to whey protein products

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, essential amino acids, and easy digestibility meet consumer preferences.	Gartner
Brand Strength	20	10	Established brand with positive reputation in the health and wellness sector.	Euromonitor
Category Momentum	20	15	Growing demand for plant-based protein products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar plant protein products in the market.	Forbes
Competition	10	6	Facing moderate competition from other established plant protein brands in India.	Nielsen
Use-case Advantage	5	5	Convenient sachet packaging ideal for on-the-go consumption.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong product positioned well in growing Indian plant protein market.

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