Cetaphil Optimal Hydration Replenishing Night Cream with Hyaluronic Acid, Blue Daisy Extract, and Niacinamide - 50g

The Cetaphil Optimal Hydration Replenishing Night Cream is a 50g lightweight cream that is designed to provide deep hydration to the skin while you sleep. It contains key ingredients such as Hyaluronic Acid, Blue Daisy Extract, and Niacinamide to help replenish and restore the skin's natural moisture barrier.

Key Features:
- Lightweight formula
- Fast absorption
- Hyaluronic Acid for intense hydration
- Blue Daisy Extract to soothe and calm the skin
- Niacinamide to help improve skin texture and tone

This night cream is suitable for individuals with dry or dehydrated skin who are looking for a nourishing and hydrating night-time treatment. It is also gentle enough for sensitive skin types and can be used as part of a nightly skincare routine.

Pros:
- Hydrating formula leaves skin feeling soft and smooth
- Absorbs quickly without leaving a greasy residue
- Helps improve skin texture and tone over time Cons:
- May not provide enough hydration for extremely dry skin types
- Some users may find the fragrance too strong for their liking
- Packaging may be considered too small for the price

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Key ingredients like Hyaluronic Acid and Niacinamide align with current skincare trends in India.	Vogue
Brand Strength	20	18	Cetaphil is a trusted brand with a strong presence in India.	Brandwatch
Category Momentum	20	15	Growing demand for premium night creams in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	10	Facing moderate competition from other established night cream brands in India.	Cosmopolitan
Use-case Advantage	5	3	Addresses hydration and replenishment needs, a key concern for Indian consumers.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position Cetaphil Night Cream well in the growing Indian skincare market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—