Dr. Reddy's Celevida Maxx High Protein & Immunity Supplement - Strawberry Flavor, 462g (14 Sachets x 33g) - Supports Muscle Health & Immunity

About the Product: Celevida Maxx by Dr. Reddy's is a high protein and immunity supplement designed to support muscle health and immunity. It comes in a convenient 462g pack with 14 sachets, each containing 33g of powder.

Key Features: - Contains a high protein content to support muscle health - Formulated with ingredients to boost immunity - Comes in a delicious strawberry flavor - Convenient sachet packaging for easy use on-the-go

For Whom: Celevida Maxx is ideal for individuals looking to improve their muscle health and boost their immunity. It is suitable for adults of all ages.

Pros: - High protein content helps in building and maintaining muscle mass - Immunity-boosting ingredients help in fighting off illnesses - Convenient sachet packaging makes it easy to carry and consume anywhere

Cons: - May not be suitable for individuals with specific dietary restrictions or allergies - Some users may find the strawberry flavor too sweet or artificial

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Balanced mix of high protein and immunity-boosting ingredients.	Euromonitor
Brand Strength	20	10	Dr. Reddy's strong reputation in pharmaceuticals boosts trust.	Brandwatch
Category Momentum	20	15	Growing demand for high-protein supplements in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Retail360
Competition	10	6	Facing competition from established and emerging brands in the segment.	MarketWatch
Use-case Advantage	5	5	Convenient sachet packaging for on-the-go consumption.	GroceryToday
Final Market Score	100	66/100 (3.30/5)	Dr. Reddy's Celevida Maxx offers a well-rounded high protein & immunity supplement at a competitive price point.

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