Be Bodywise Biotin Hair Gummies - 90 Day Pack for Stronger, Shinier Hair & Nails - High Potency Biotin, Zinc, Folic Acid, Multivitamin - Strawberry Flavour - Gut Friendly - No Added Sugar

Be Bodywise Biotin Hair Gummies are specially formulated to promote stronger and shinier hair and nails. This 90 day pack contains high potency biotin, zinc, folic acid, fibre, and a multivitamin blend, all in a delicious strawberry flavour. Plus, these gummies are gut friendly with no added sugar.

Key Features: - High potency biotin, zinc, folic acid, and multivitamins - Delicious strawberry flavour - Gut friendly with no added sugar - 90 day pack for long-lasting results

For whom: Ideal for anyone looking to improve the health and appearance of their hair and nails. Suitable for individuals of all ages and dietary preferences.

Pros: - Convenient and tasty way to get essential vitamins and minerals - Supports hair and nail health - Gut friendly formula - 90 day supply for long-term benefits

Cons: - May not be suitable for those with certain dietary restrictions - Some users may not enjoy the taste of the strawberry flavour

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High potency biotin, zinc, folic acid, and multivitamin align well with consumer preferences for comprehensive hair care supplements.	Gartner
Brand Strength	20	10	Established brand with a loyal customer base in the nutrition segment.	Euromonitor
Category Momentum	20	15	Growing demand for hair and nail supplements in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing moderate competition from other established hair supplement brands in the market.	Nielsen
Use-case Advantage	5	5	Addresses specific consumer need for improving hair and nail health in a convenient gummy form.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong product offering with good market fit and competitive pricing in the Indian nutrition segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—