Aswini Homeo Hair Oil - 350ml - Stops Hair Fall & Fights Dandruff

Key Features: - Contains natural ingredients like Bhringraj, Amla, and Neem which promote hair growth and strengthen the roots. - Helps in reducing dandruff and nourishing the scalp to prevent hair fall. - Suitable for all hair types and can be used by both men and women.
For whom: - People experiencing hair fall and dandruff issues. - Those looking for a natural and effective solution to promote hair growth.
Pros: - Made with natural ingredients that are gentle on the scalp. - Helps in reducing hair fall and promoting healthy hair growth. - Affordable and easy to use.
Cons: - Some users may prefer a stronger scent. - Results may vary for different individuals.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Effective in addressing common hair problems like hair fall and dandruff.	Beauty Insider
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing competition from other established hair care brands in the market.	Business Standard
Use-case Advantage	5	5	Addresses specific hair care needs effectively.	Vogue
Final Market Score	100	66/100 (3.30/5)	Aswini Homeo Hair Oil is well-positioned in the Indian market due to its effective formulation and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—