AS IT IS ATOM Chocolate Peanut Butter Crunchy 1Kg - Gluten Free, Cholesterol Free, Vegan-Friendly

- About Product ATOM Chocolate Peanut Butter Crunchy is a delicious and creamy spread made from high-quality peanuts and indulgent chocolate. It is gluten-free and cholesterol-free, making it a healthier option for those with dietary restrictions.

- Key Features This peanut butter is packed with protein and essential nutrients, making it a great addition to your daily diet. The crunchy texture adds a satisfying crunch to your snacks and meals, while the rich chocolate flavor makes it a decadent treat.

- For whom This product is perfect for health-conscious individuals looking for a tasty and nutritious alternative to traditional peanut butter spreads. It is also ideal for those with gluten intolerance or high cholesterol levels.

- Pros & Cons Pros: Delicious chocolate and peanut butter flavor, crunchy texture, gluten-free and cholesterol-free, packed with protein and essential nutrients. Cons: Some may find the chocolate flavor too overpowering, may be higher in calories compared to regular peanut butter spreads.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Meets the growing consumer demand for gluten-free, cholesterol-free, and vegan-friendly products.	Nielsen
Brand Strength	20	10	Established brand with loyal customer base in the health food segment.	Euromonitor
Category Momentum	20	15	Growing demand for healthy snack options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Gartner
Competition	10	6	Facing competition from both established and emerging brands offering similar products.	Forbes
Use-case Advantage	5	5	Versatile product suitable for various dietary preferences and needs.	Statista
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the Indian health food market with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—