Aravi Organic Oil-Free Sunscreen Body Lotion SPF 50 PA with Niacinamide, Hyaluronic Acid, and Copper Tripeptide for Lightweight, Quick Absorbing UVA/UVB Protection (200ml)

Aravi Organic Oil Free Sunscreen Body Lotion is a high-quality sunscreen that provides protection against both UVA and UVB rays. It is lightweight, quick-absorbing, and does not leave a white cast on the skin.

Key Features:
- SPF 50 PA protection
- Contains Niacinamide, Hyaluronic Acid, and Copper Tripeptide
- Oil-free formula
- Suitable for all skin types
For whom:
This sunscreen lotion is perfect for anyone looking for a daily sun protection product that is effective, lightweight, and nourishing for the skin.

Pros:
- High SPF protection
- Non-greasy formula
- Contains beneficial ingredients for the skin
Cons:
- May be slightly more expensive than other sunscreens on the market
- Some users may prefer a scented sunscreen lotion

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High SPF, Niacinamide, Hyaluronic Acid, and Copper Tripeptide align with current consumer preferences for effective and skin-friendly sunscreens.	Euromonitor
Brand Strength	20	18	Established brand with a reputation for quality and innovation.	Brandwatch
Category Momentum	20	15	Growing demand for organic skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium organic sunscreen lotions in the market.	GfK
Competition	10	8	Facing moderate competition from established sunscreen brands offering similar features, but the unique formulation provides a competitive edge.	Nielsen
Use-case Advantage	5	5	Suitable for daily use, lightweight, and quick absorbing, meeting the needs of consumers seeking convenience and protection in a tropical climate.	Kantar
Final Market Score	100	76/100 (3.80/5)	Highly competitive organic sunscreen lotion with strong brand presence and innovative features.

Factor	Rating (out of 5)	Notes
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