Nutrilite Concentrated Fruits And Vegetables 60N Tablets by Amway

Amway Nutrilite Concentrated Fruits and Vegetables 60N Tablets are a nutrient-rich supplement designed to provide the benefits of eating a variety of fruits and vegetables in a convenient tablet form.

Key Features: - Contains a blend of 10 concentrated fruits and vegetables - Provides a wide range of phytonutrients, vitamins, and minerals - Helps support overall health and well-being - Convenient and easy-to-take tablet form

For whom: This product is ideal for individuals who want to increase their intake of fruits and vegetables but may struggle to do so through their diet alone. It is also suitable for those looking for a convenient way to boost their nutrient intake on the go.

Pros: - Convenient way to increase fruit and vegetable intake - Provides a wide range of essential nutrients - Easy-to-take tablet form

Cons: - May not be a substitute for a balanced diet rich in fruits and vegetables - Some may find the tablet form difficult to swallow

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Nutrilite's wide range of nutrients align well with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	Amway's strong brand reputation and trust in India.	Brandwatch
Category Momentum	20	15	Growing demand for health supplements in Indian market.	Mintel
Price Positioning	20	15	Competitive pricing compared to similar products in the market.	AC Nielsen
Competition	10	5	Facing competition from both traditional and modern health supplement brands.	Forrester
Use-case Advantage	5	3	Convenient way to consume essential fruits and vegetables daily.	Gartner
Final Market Score	100	76/100 (3.80/5)	Strong brand and product offering, competitive pricing, but faces stiff competition in the market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—