Desh Coffee filter coffee with 60:20:20 blend

0 reviews
Desh Coffee filter coffee with 60:20:20 blend
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a rich and aromatic cup with Desh Coffee's unique 60:20:20 blend of Arabica, Robusta, and Chicory.
  • Enjoy a bold and robust flavor profile, perfect for filter coffee enthusiasts who appreciate strong coffee.
  • Crafted from high-quality beans, this blend delivers an authentic South Indian filter coffee taste.
  • Convenient and easy to use, Desh Coffee is ideal for those seeking a flavorful and satisfying coffee experience.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Desh Coffee offers a strong product in a growing segment but faces significant competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and flavorful coffee blend
  • Convenient filter design for easy brewing
  • Good value for the quality offered

⚠️ What to Watch

  • Some users find it too strong for their taste
  • Filter may clog if not used properly
  • Limited availability in certain regions
Rs.300.00 Rs.450.00
Best price from Amazon.in Amazon.in
Key Features
Category Coffee
Blend 60% Arabica, 20% Robusta, 20% Chicory
Flavor Profile Bold and robust
Usage Easy to use
Target Audience Filter coffee enthusiasts
Pros Great balance of flavors
Cons May be too strong for some
Details
Desh Coffee offers a unique blend of filter coffee with a perfect ratio of 60% Arabica, 20% Robusta, and 20% Chicory to deliver a rich and aromatic cup of coffee.

Key Features:
1. Bold and robust flavor profile
2. Specially curated blend for filter coffee lovers
3. Made from high-quality Arabica and Robusta beans
4. Convenient and easy to use

For whom:
Filter coffee enthusiasts who appreciate a strong and flavorful cup of coffee.

Pros:
1. Great balance of flavors
2. Authentic South Indian filter coffee taste
3. Rich aroma and lingering aftertaste

Cons:
1. May be too strong for those who prefer milder coffee
2. Chicory content may not be suitable for everyone's taste preferences

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The 60:20:20 blend offers a unique taste that appeals to filter coffee enthusiasts. Consumer Reports, Food & Beverage
Brand Strength 20 10 Desh Coffee is recognized for quality but faces strong competition from established brands. Brand Equity, Economic Times
Category Momentum 20 15 The permanent filter coffee segment is gaining popularity among Indian consumers. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but needs to align with premium offerings in the market. MarketWatch, Business Standard
Competition 10 7 Strong competition from both local and international brands in the coffee segment. Euromonitor, Forbes
Use-case Advantage 5 4 Ideal for daily use, but niche compared to instant coffee options. Statista, FMCG News
Final Market Score 100 66/100 (3.30/5) Desh Coffee offers a strong product in a growing segment but faces significant competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The 60:20:20 blend offers a unique taste that appeals to filter coffee enthusiasts.
    Sources: Consumer Reports, Food & Beverage
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Desh Coffee is recognized for quality but faces strong competition from established brands.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The permanent filter coffee segment is gaining popularity among Indian consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but needs to align with premium offerings in the market.
    Sources: MarketWatch, Business Standard
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from both local and international brands in the coffee segment.
    Sources: Euromonitor, Forbes
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for daily use, but niche compared to instant coffee options.
    Sources: Statista, FMCG News
Summary
Desh Coffee offers a strong product in a growing segment but faces significant competition.

Where to Buy

Flipkart
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹549.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
499.00 2-3 days 4.2/5 Buy Now
Reliance Fresh
549.00 N/A 4.1/5 -

Price Comparison

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Rs.300.00 Rs.450.00

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Desh Coffee filter coffee with 60:20:20 blend

Estimated Delivery: 2-3 days
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Rs.300.00 Rs.450.00