Signature Cocktail Deodorant Spray for Men Women 200ml Long Lasting Floral Fruity Unisex Perfume Body Deo 10 International Fragrances Sweat Odour Protection

Signature Cocktail Deodorant Spray for Men Women 200ml Long Lasting Floral Fruity Unisex Perfume Body Deo 10 International Fragrances Sweat Odour Protection

Signature Cocktail Deodorant Spray is a unique fragrance that combines floral and fruity notes to create a refreshing and long-lasting scent. Perfect for both men and women, this unisex perfume body deodorant comes in a convenient 200ml size, making it perfect for on-the-go use.

Key Features: - Contains 10 international fragrances for a variety of scent options - Provides sweat and odour protection for all-day freshness - Suitable for all skin types - Convenient spray bottle for easy application

For whom: This deodorant spray is perfect for anyone looking for a versatile and long-lasting fragrance that provides protection against sweat and odour. The unisex scent makes it ideal for both men and women, making it a great option for couples or those who prefer a gender-neutral fragrance.

Pros: - Long-lasting fragrance that lasts throughout the day - Variety of international scents to choose from - Provides sweat and odour protection - Suitable for all skin types Cons: - Some users may find the scent to be too strong for their liking - May need to reapply throughout the day for maximum effectiveness

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Wide range of international fragrances and long-lasting formula align well with Indian consumer preferences.	Livemint, Business Today
Brand Strength	20	10	Established brand with loyal customer base in India.	Economic Times, Hindu Business Line
Category Momentum	20	15	Growing demand for unisex deodorants in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the Indian market.	Financial Express, India Today
Competition	10	6	Facing strong competition from established and emerging deodorant brands in India.	The Print, CNBC TV18
Use-case Advantage	5	5	Addresses the need for long-lasting sweat and odor protection for both men and women.	Outlook India
Final Market Score	100	66/100 (3.30/5)	Well-positioned unisex deodorant with competitive pricing and wide fragrance range for the Indian market.

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