Kraft Original Spread - 240g

0 reviews
Smart Rank ⓘ 63/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the creamy taste of Kraft Cream Cheese Spread - Original in a convenient 240g jar
  • Perfect for spreading on bagels, toast, or crackers for a delicious snack or breakfast
  • Made with high-quality ingredients to ensure a rich and satisfying flavor experience
  • Ideal for those looking for a versatile and tasty cream cheese option at an affordable price

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit, facing moderate competition in growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 46
Total / Avg 3.90★ 46
Consensus: 3.90★ from 46 total reviews
Rs.489.00 Rs.799.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Description Smooth and creamy spread
Key Features Rich flavor, versatile use
Pros Easy to spread, convenient packaging
Cons Higher in calories and fat
Details
Kraft Cream Cheese Spread is a smooth and creamy spread that is perfect for spreading on bagels, toast, or crackers. It has a rich and indulgent flavor that pairs well with a variety of foods.

Key Features:
- Smooth and creamy texture
- Rich and indulgent flavor
- Versatile spread for bagels, toast, or crackers

For whom:
Kraft Cream Cheese Spread is great for anyone who enjoys a creamy and flavorful spread to enhance their favorite snacks and meals. It is perfect for households looking for a convenient and delicious option for breakfast or snack time.

Pros:
- Easy to spread
- Delicious on a variety of foods
- Convenient jar packaging

Cons:
- May be higher in calories and fat compared to other spread options
- Some may prefer a lighter or flavored cream cheese option

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Well-suited product size and flavor for Indian consumers. Retail360
Brand Strength 20 18 Strong brand reputation and recognition in India. Brand Equity
Category Momentum 20 15 Growing demand for dairy alternatives in Indian market. Mintel
Price Positioning 20 10 Competitive pricing compared to similar products in the market. AC Nielsen
Competition 10 8 Facing moderate competition from local and international brands. Euromonitor
Use-case Advantage 5 5 Versatile spread suitable for various Indian dishes. Food Trends
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit, facing moderate competition in growing market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Well-suited product size and flavor for Indian consumers.
    Sources: Retail360
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand reputation and recognition in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for dairy alternatives in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar products in the market.
    Sources: AC Nielsen
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from local and international brands.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile spread suitable for various Indian dishes.
    Sources: Food Trends
Summary
Strong brand and product fit, facing moderate competition in growing market.

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Rs.799.00
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Where to Buy

BigBasket
₹299.00
1-2 days · ⭐ 4.2/5
Buy
Amazon India
₹325.00
2-3 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹320.00
N/A · ⭐ 4/5
-
Spencer's Retail
₹315.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
299.00 1-2 days 4.2/5 Buy Now
Amazon India
325.00 2-3 days 4.3/5 Buy Now
Reliance Fresh
320.00 N/A 4/5 -
Spencer's Retail
315.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.489.00 Rs.799.00

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Kraft Cream Cheese Spread - Original, 240g Jar

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.489.00 Rs.799.00