Anveshan Empowering farmers with technology A2 Desi Cow Ghee

0 reviews

Smart Rank ⓘ 73/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Experience the rich flavor of Anveshan A2 Desi Cow Ghee, crafted using the traditional Bilona method for authentic taste and quality.
Enjoy peace of mind with lab-tested purity, ensuring that every jar of ghee meets high standards for health and safety.
Support sustainable farming practices while indulging in pure, natural ghee made from grass-fed cultured A2 desi cow milk.
Packaged in a glass jar for optimal preservation, this ghee is perfect for health-conscious individuals who value quality and tradition.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Anveshan A2 Ghee offers quality and health benefits, but faces stiff competition in a growing market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	6,673
Total / Avg	4.20★	6,673

Consensus: 4.20★ from 6,673 total reviews

Rs.949.00 Rs.1,110.00

Best price from

Amazon.in

Key Features

Category	Ghee
Packaging	Glass Jar
Method	Bilona
Quality	Lab Tested
Type	A2 Desi Cow Milk
Price	1110.00
Health Benefits	Pure, Natural & Healthy
Target Audience	Health-conscious individuals

Details

Anveshan A2 Desi Cow Ghee is a product that aims to empower farmers by using technology to produce high-quality ghee. Made using the traditional Bilona method and curd-churned for authenticity, this ghee is pure, natural, and healthy.
Key Features: - Glass jar packaging for better preservation - Lab tested for quality assurance - Made from grass-fed cultured A2 desi cow milk
For whom: This product is perfect for health-conscious individuals who value traditional methods of production and want to support sustainable farming practices.
Pros: - High-quality ghee made using traditional methods - Lab tested for purity and safety - Supports local farmers and sustainable farming practices Cons: - Glass jar packaging may be less convenient for some users - Limited availability in certain regions

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's traditional Bilona method and lab testing align well with consumer preferences for quality.	ConsumerReports, FoodSafety
Brand Strength	20	10	Anveshan is gaining recognition but still competes with established brands in the market.	IDC, Euromonitor
Category Momentum	20	15	The demand for natural and organic ghee is rising in India, driven by health trends.	Nielsen, Mintel
Price Positioning	20	10	Pricing is competitive but higher than some mass-market alternatives, affecting accessibility.	MarketWatch, Statista
Competition	10	7	The market is crowded with both premium and budget options, impacting market share.	FMCGNews, BusinessStandard
Use-case Advantage	5	4	Ideal for health-conscious consumers, but limited to specific culinary uses.	FoodNavigator, Healthline
Final Market Score	100	66/100 (3.30/5)	Anveshan A2 Ghee offers quality and health benefits, but faces stiff competition in a growing market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's traditional Bilona method and lab testing align well with consumer preferences for quality.

Sources: ConsumerReports, FoodSafety
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Anveshan is gaining recognition but still competes with established brands in the market.

Sources: IDC, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for natural and organic ghee is rising in India, driven by health trends.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Pricing is competitive but higher than some mass-market alternatives, affecting accessibility.

Sources: MarketWatch, Statista
Competition 7/10

Weight: 10

Contribution: 7

Rationale: The market is crowded with both premium and budget options, impacting market share.

Sources: FMCGNews, BusinessStandard
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-conscious consumers, but limited to specific culinary uses.

Sources: FoodNavigator, Healthline

Summary

Anveshan A2 Ghee offers quality and health benefits, but faces stiff competition in a growing market.

Quick Compare

Anveshan Empowering farmers with technology A2 Desi Cow Ghee

Rs.1,110.00

⭐ Reviews Summary

✅ What Users Love

High quality and pure product with natural ingredients
Traditional bilona method enhances flavor and nutritional value
Eco-friendly glass jar packaging is appreciated by consumers

⚠️ What to Watch

Higher price point compared to regular ghee options
Limited availability in some regions
Some customers report a strong flavor that may not suit all tastes

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✅ What Users Love

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⚠️ What to Watch

Packaging can be prone to leaks.
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⭐ Reviews Summary

✅ What Users Love

High-quality cold-pressed oil with rich flavor
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⚠️ What to Watch

Some users report a slightly bitter aftertaste
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Occasional issues with bottle leakage during shipping

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⭐ Reviews Summary

✅ What Users Love

High quality, cold-pressed oil with rich flavor.
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⚠️ What to Watch

Higher price compared to refined oils.
Shorter shelf life once opened.
Packaging may be prone to leaks.

Where to Buy

Flipkart

₹799.00

2-3 days · ⭐ 4.2/5

Buy

BigBasket

₹849.00

Same day · ⭐ 4.3/5

Buy

Reliance Fresh

₹899.00

N/A · ⭐ 4/5

Nature's Basket

₹799.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Flipkart	799.00	2-3 days	4.2/5	Buy Now
BigBasket	849.00	Same day	4.3/5	Buy Now
Reliance Fresh	899.00	N/A	4/5	-
Nature's Basket	799.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Anveshan Empowering farmers with technology A2 Desi Cow Ghee 500mL \| Glass Jar \| Bilona Method \| Curd-Churned \| Pure, Natural & Healthy \| Lab Tested \| Grass-Fed Cultured Ghee Estimated Delivery: 2-3 days In Stock	Rs.949.00 Rs.1,110.00 COD	GO TO STORE GO TO STORE
Anveshan Empowering farmers with technology A2 Desi Cow Ghee 500mL \| Glass Jar \| Bilona Method \| Curd-Churned \| Pure, Natural & Healthy \| Lab Tested \| Grass-Fed Cultured Ghee Estimated Delivery: 2-3 days In Stock COD