Truvia Sweetener 98 Ounce

0 reviews
Smart Rank ⓘ 77/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy sweetness without the calories with Truvia Sweetener, a natural zero-calorie sugar substitute made from the stevia leaf.
  • Perfect for baking and cooking, Truvia can be used in both hot and cold beverages, making it a versatile addition to your kitchen.
  • Ideal for diabetics and those on low-calorie diets, Truvia helps you reduce sugar intake while still enjoying your favorite flavors.
  • While some may notice a taste difference from sugar, Truvia offers a healthier alternative that fits various dietary needs.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Truvia Sweetener is well-positioned in a growing market but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.7★ 11,320
Total / Avg 4.70★ 11,320
Consensus: 4.70★ from 11,320 total reviews
Rs.859.00 Rs.1,999.00
Best price from Amazon.in Amazon.in
Key Features
Category Sweetener
Calories Zero
Main Ingredient Stevia Leaf
Usage Hot or Cold Beverages
Baking Yes
Dietary Suitability Diabetics, Low-Calorie Diets
Pros Natural, Zero Calories, Versatile
Cons Taste Variation, Cost, Dissolving Issues
Details
Truvia Sweetener is a zero-calorie sugar substitute made from the stevia leaf. It is a natural product that can be used in place of sugar in a variety of recipes and beverages.

Key Features:
- Zero calorie sweetener
- Made from stevia leaf
- Can be used in hot or cold beverages
- Great for baking and cooking

For whom:
Truvia Sweetener is perfect for anyone looking to reduce their sugar intake without sacrificing sweetness. It is a great option for diabetics, those on a low-calorie diet, or anyone looking to make healthier choices in their diet.

Pros:
- Natural sweetener made from stevia leaf
- Zero calories
- Perfect for those with diabetes or on a low-calorie diet
- Can be used in a variety of recipes and beverages

Cons:
- Some people may find the taste to be slightly different from sugar
- Can be more expensive than traditional sugar
- May not dissolve as easily in cold beverages

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers a natural, low-calorie alternative, fitting well with consumer preferences. Euromonitor, Frost & Sullivan
Brand Strength 20 16 Truvia is a well-recognized brand in the sweetener market, known for quality and taste. Nielsen, BrandZ
Category Momentum 20 15 The demand for low-calorie sweeteners is growing rapidly in India due to health trends. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but higher than traditional sugar, which may limit some buyers. IDC, Canalys
Competition 10 1 The market has strong competitors like Stevia and local brands, impacting share. Statista, IBEF
Use-case Advantage 5 4 Ideal for baking and beverages, but limited use cases compared to regular sugar. MarketWatch
Final Market Score 100 66/100 (3.30/5) Truvia Sweetener is well-positioned in a growing market but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers a natural, low-calorie alternative, fitting well with consumer preferences.
    Sources: Euromonitor, Frost & Sullivan
  • Brand Strength 16/20
    Weight: 20
    Contribution: 16
    Rationale: Truvia is a well-recognized brand in the sweetener market, known for quality and taste.
    Sources: Nielsen, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for low-calorie sweeteners is growing rapidly in India due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but higher than traditional sugar, which may limit some buyers.
    Sources: IDC, Canalys
  • Competition 1/10
    Weight: 10
    Contribution: 1
    Rationale: The market has strong competitors like Stevia and local brands, impacting share.
    Sources: Statista, IBEF
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for baking and beverages, but limited use cases compared to regular sugar.
    Sources: MarketWatch
Summary
Truvia Sweetener is well-positioned in a growing market but faces strong competition.

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Price Comparison

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Rs.859.00 Rs.1,999.00

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Truvia Sweetener, 9.8 Ounce

Estimated Delivery: 2-3 days
In Stock COD

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Rs.859.00 Rs.1,999.00