Saffola Tasty Refined Cooking oil Blended Rice bran & Corn

0 reviews
Saffola Tasty Refined Cooking oil Blended Rice bran & Corn
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier cooking option with Saffola Tasty +, featuring a unique blend of rice bran and corn oil.
  • With 50% more Oryzanol, this oil provides enhanced health benefits for the health-conscious cook.
  • Its high smoke point makes it perfect for frying and high-heat cooking, ensuring versatile culinary use.
  • Experience a light, non-greasy texture that complements various dishes while promoting a balanced diet.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Saffola Tasty oil offers a strong health proposition in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 5,118
Total / Avg 4.40★ 5,118
Consensus: 4.40★ from 5,118 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Good balance of flavor and health benefits.
  • High oryzanol content promotes heart health.
  • Versatile for various cooking methods.

⚠️ What to Watch

  • Some users find the price slightly high.
  • Packaging can be prone to leaks.
  • Not suitable for deep frying due to lower smoke point.
Rs.177.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Cooking Oil
Volume 1 Litre
Blend Rice bran & Corn oil
Oryzanol 50% More
Smoke Point High
Texture Light & Non-greasy
Health Benefits Nutrient-rich & Antioxidants
Pros Versatile for high-heat cooking
Cons Allergy risk for rice/corn
Details
This Saffola Tasty + Refined Cooking oil is a unique blend of rice bran and corn oil, combining the health benefits of both oils in one convenient product. With 50% more Oryzanol, this cooking oil is designed to provide a nutritious cooking option for health-conscious individuals.

Key features of this cooking oil include its high smoke point, which makes it suitable for frying and high-heat cooking methods. Its light and non-greasy texture also make it a versatile option for various culinary applications.

This cooking oil is ideal for individuals who are looking for a healthier alternative to traditional cooking oils. Its unique blend of rice bran and corn oil provides a balanced combination of essential nutrients and antioxidants, making it a great choice for those who are conscious about their health.

Pros: - High smoke point for frying and high-heat cooking - Light and non-greasy texture - Contains 50% more Oryzanol for added health benefits

Cons: - May not be suitable for individuals with allergies to rice or corn products - Higher price point compared to some other cooking oils on the market

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The blend of rice bran and corn oil with added Oryzanol appeals to health-conscious consumers. FMCGnews, MarketResearch
Brand Strength 20 18 Saffola is a well-recognized brand known for quality and health-focused products. IDC, Euromonitor
Category Momentum 20 15 The oils and ghee category is experiencing steady growth due to rising health consciousness. Nielsen, Mintel
Price Positioning 20 14 Competitively priced within the premium segment, appealing to middle-class families. Statista, BusinessToday
Competition 10 5 Facing strong competition from other established brands in the cooking oil segment. MarketWatch, FMCGnews
Use-case Advantage 5 4 Versatile for various cooking methods, enhancing its appeal in diverse kitchens. ConsumerReports, FoodSafety
Final Market Score 100 76/100 (3.80/5) Saffola Tasty oil offers a strong health proposition in a growing market segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The blend of rice bran and corn oil with added Oryzanol appeals to health-conscious consumers.
    Sources: FMCGnews, MarketResearch
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Saffola is a well-recognized brand known for quality and health-focused products.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The oils and ghee category is experiencing steady growth due to rising health consciousness.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced within the premium segment, appealing to middle-class families.
    Sources: Statista, BusinessToday
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing strong competition from other established brands in the cooking oil segment.
    Sources: MarketWatch, FMCGnews
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various cooking methods, enhancing its appeal in diverse kitchens.
    Sources: ConsumerReports, FoodSafety
Summary
Saffola Tasty oil offers a strong health proposition in a growing market segment.

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Price Comparison

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Saffola Tasty + Refined Cooking oil | Blended Rice bran & Corn oil | 50% More Oryzanol | 1 Litre pouch

Estimated Delivery: 2-3 days
In Stock COD

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