Pure & Sure Organic Sugar Chini 1Kg 100 White Sugar Organ

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier sweetening option with Pure & Sure Organic Sugar, made from high-quality sugarcane and free from harmful chemicals.
  • This 1kg pack of 100% organic white sugar is perfect for those seeking a natural sweetener without sulphur or additives.
  • Switch to a premium quality sugar that supports your organic lifestyle, providing a delicious taste without compromising your health.
  • While it may cost a bit more than conventional sugar, the benefits of chemical-free sweetness are worth the investment.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong organic positioning but faces competition and price sensitivity in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 244
Total / Avg 4.20★ 244
Consensus: 4.20★ from 244 total reviews
Rs.138.00 Rs.150.00
Best price from Amazon.in Amazon.in
Key Features
Category Organic Sugar
Weight 1Kg
Processing Chemical Free & Sulphur Free
Quality 100% Organic
Source Quality Sugarcanes
Pack Size Convenient 1kg
Target Audience Health-conscious individuals
Pros Healthier alternative to conventional sugar
Details


About Product: Pure & Sure Organic Sugar is a premium quality white sugar that is organically processed from high-quality sugarcane. It is free from harmful chemicals and sulphur, making it a healthier alternative to conventional sugar options.

Key Features: - 100% organic white sugar - Chemical-free and sulphur-free - Organically processed from quality sugarcane - 1kg pack for convenient use

For Whom: Pure & Sure Organic Sugar is ideal for individuals looking to switch to a healthier and chemical-free sugar option. It is suitable for those following organic diets and looking for a natural sweetener option.

Pros: - High-quality organic sugar - Chemical and sulphur-free processing - Convenient 1kg pack size - Healthier alternative to conventional sugar

Cons: - May be slightly more expensive than non-organic sugar options - Availability may be limited in some areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100% organic and chemical-free sugar aligns well with health-conscious consumer preferences. Euromonitor, Statista
Brand Strength 20 14 Pure & Sure is recognized for quality organic products, enhancing brand trust among consumers. IDC, MarketResearch
Category Momentum 20 15 Organic products are gaining popularity in India, driving demand for organic sugars. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than conventional sugars, limiting broader appeal. RetailWeek, BusinessStandard
Competition 10 3 Growing competition from other organic brands may impact market share. MarketLine, ResearchAndMarkets
Use-case Advantage 5 4 Ideal for baking and daily use, but niche compared to regular sugars. FoodNavigator, FSSAI
Final Market Score 100 66/100 (3.30/5) Strong organic positioning but faces competition and price sensitivity in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100% organic and chemical-free sugar aligns well with health-conscious consumer preferences.
    Sources: Euromonitor, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Pure & Sure is recognized for quality organic products, enhancing brand trust among consumers.
    Sources: IDC, MarketResearch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Organic products are gaining popularity in India, driving demand for organic sugars.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than conventional sugars, limiting broader appeal.
    Sources: RetailWeek, BusinessStandard
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Growing competition from other organic brands may impact market share.
    Sources: MarketLine, ResearchAndMarkets
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for baking and daily use, but niche compared to regular sugars.
    Sources: FoodNavigator, FSSAI
Summary
Strong organic positioning but faces competition and price sensitivity in the Indian market.

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Price Comparison

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Amazon.in More Detail

Rs.138.00 Rs.150.00

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Pure & Sure Organic Sugar (Chini) 1Kg | 100% White Sugar Organically Processed from Quality Sugarcanes | Chemical Free & Sulphur Free

Estimated Delivery: 2-3 days
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Rs.138.00 Rs.150.00