Saffola Cold Pressed Mustard Oil 100 Cold Pressed Mustard S

0 reviews

Smart Rank ⓘ 65/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the authentic mustard seed flavor in your dishes with Saffola Cold Pressed Mustard Oil, perfect for enhancing your culinary creations.
This oil is a great choice for health-conscious individuals, as it helps manage cholesterol levels while providing essential Omega-3 fatty acids.
Made from 100% cold pressed mustard seeds, Saffola oil retains all the natural nutrients and goodness, ensuring a healthy cooking option.
Packaged in a convenient 1L PET bottle, this mustard oil is easy to use and store, making it a practical addition to your kitchen essentials.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Saffola Cold Pressed Mustard Oil is well-positioned in a growing health-focused market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	5★	79
Total / Avg	5.00★	79

Consensus: 5.00★ from 79 total reviews

Rs.292.00 Rs.356.00

Best price from

Amazon.in

Key Features

Category	Cooking Oil
Type	Cold Pressed Mustard Oil
Volume	1L
Cholesterol Management	Yes
Omega-3	Good Source
Flavor	Authentic Mustard Seed
Nutrient Retention	Cold Pressed
Target Audience	Health Conscious Individuals

Details

Saffola Cold Pressed Mustard Oil is made from 100% cold pressed mustard seeds, ensuring that all the natural goodness and nutrients are retained in the oil. This process helps in maintaining the authenticity of the seed flavor in the oil.
Key Features: - Helps manage cholesterol levels - Good source of Omega-3 fatty acids - Authentic mustard seed flavor - Cold pressed to retain nutrients and goodness
For whom: This oil is suitable for individuals who are health conscious and looking for a heart-healthy cooking oil option. It is great for those looking to manage their cholesterol levels and incorporate Omega-3 fatty acids into their diet.
Pros: - Cold pressed for retaining natural goodness - Helps manage cholesterol - Authentic mustard seed flavor adds a unique taste to dishes
Cons: - May have a strong flavor for those not accustomed to mustard seed taste

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Cold pressed oil with Omega 3 and cholesterol management aligns well with consumer preferences.	Market Research, Consumer Reports
Brand Strength	20	16	Saffola is a well-recognized brand associated with quality and health benefits.	Brand Equity, HUL
Category Momentum	20	15	The oils and ghee category is experiencing strong growth due to health trends.	Nielsen, Mintel
Price Positioning	20	10	Pricing is competitive but slightly higher than some local alternatives.	Economic Times, Business Standard
Competition	10	1	Facing strong competition from both local and international mustard oil brands.	IDC, Euromonitor
Use-case Advantage	5	4	Ideal for health-conscious consumers looking for authentic flavors in cooking.	Food Magazine, Healthline
Final Market Score	100	66/100 (3.30/5)	Saffola Cold Pressed Mustard Oil is well-positioned in a growing health-focused market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Cold pressed oil with Omega 3 and cholesterol management aligns well with consumer preferences.

Sources: Market Research, Consumer Reports
Brand Strength 16/20

Weight: 20

Contribution: 16

Rationale: Saffola is a well-recognized brand associated with quality and health benefits.

Sources: Brand Equity, HUL
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The oils and ghee category is experiencing strong growth due to health trends.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Pricing is competitive but slightly higher than some local alternatives.

Sources: Economic Times, Business Standard
Competition 1/10

Weight: 10

Contribution: 1

Rationale: Facing strong competition from both local and international mustard oil brands.

Sources: IDC, Euromonitor
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-conscious consumers looking for authentic flavors in cooking.

Sources: Food Magazine, Healthline

Summary

Saffola Cold Pressed Mustard Oil is well-positioned in a growing health-focused market.

Quick Compare

Saffola Cold Pressed Mustard Oil 100 Cold Pressed Mustard S

Rs.356.00

⭐ Reviews Summary

✅ What Users Love

High-quality cold pressed oil with authentic flavor
Helps in managing cholesterol levels
Contains beneficial Omega 3 fatty acids

⚠️ What to Watch

Higher price compared to regular mustard oil
Limited availability in some regions
Some users report a strong taste that may not suit all

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✅ What Users Love

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⚠️ What to Watch

Some users report a higher price compared to other oils.
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Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Saffola Cold Pressed Mustard Oil \| 100% Cold Pressed Mustard Seed Oil \| Helps Manage Cholesterol, Goodness of Omega 3 with Authentic Seed Flavour \| 1L Pet Bottle Estimated Delivery: 2-3 days In Stock	Rs.292.00 Rs.356.00 COD	GO TO STORE GO TO STORE
Saffola Cold Pressed Mustard Oil \| 100% Cold Pressed Mustard Seed Oil \| Helps Manage Cholesterol, Goodness of Omega 3 with Authentic Seed Flavour \| 1L Pet Bottle Estimated Delivery: 2-3 days In Stock COD