FORTUNE Xpert Total Balance Oil Blend of Rice Bran Soyabean

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a heart-healthy cooking oil with FORTUNE Xpert, a blend of Rice Bran, Soyabean, and Flaxseed Oil for balanced nutrition.
Achieve the ideal Omega 3 to Omega 6 ratio with this specially formulated oil, supporting your heart health in every meal.
Conveniently packaged in a 1L pouch, this oil is easy to store and use, making it a practical choice for health-conscious cooks.
Perfect for individuals seeking a nutritious oil option, FORTUNE Xpert enhances your diet while promoting overall well-being.

Market-Based Score (India)

66/100 (3.30/5)

Decent

FORTUNE Xpert Total Balance Oil is a strong contender in the health-focused oils segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	1,006
Total / Avg	4.40★	1,006

Consensus: 4.40★ from 1,006 total reviews

Rs.155.00 Rs.200.00

Best price from

Amazon.in

Key Features

Category	Cooking Oil
Blend	Rice Bran, Soyabean & Flaxseed
Omega Ratio	3 : 6
Volume	1L
Health Benefits	Heart Health
Packaging	Pouch
Pros	Nutritious blend, Balanced Omega, Convenient
Cons	Allergy concerns, Higher price

Details

Key Features: - Made from a blend of Rice Bran, Soyabean, and Flaxseed Oil - Provides a perfect balance of fats and Omega 3 : Omega 6 - Specifically formulated for heart health benefits - Comes in a convenient 1L pouch

For whom: - Individuals looking to improve their heart health - Those who want to add a healthy oil option to their diet - Health-conscious individuals seeking a balanced oil option

Pros: - Contains a blend of nutritious oils for overall health - Perfect balance of Omega 3 and Omega 6 for heart health - Convenient packaging for easy storage and use

Cons: - May not be suitable for those with allergies to soy or flaxseed - Priced slightly higher compared to regular cooking oils

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The blend of oils provides a balanced fat profile, appealing to health-conscious consumers.	Market Research, Consumer Reports
Brand Strength	20	16	FORTUNE is a well-established brand in India, known for quality and trust in cooking oils.	Brand Equity, HUL
Category Momentum	20	15	The oils category is experiencing steady growth due to rising health awareness among consumers.	Nielsen, Mintel
Price Positioning	20	10	Pricing is competitive but slightly higher than some local brands, which may limit accessibility.	Economic Times, Business Standard
Competition	10	1	Strong competition from local and international brands may impact market share.	Euromonitor, Statista
Use-case Advantage	5	4	Ideal for heart health, but limited to cooking applications may restrict broader use.	Healthline, Nutrition Journal
Final Market Score	100	66/100 (3.30/5)	FORTUNE Xpert Total Balance Oil is a strong contender in the health-focused oils segment.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The blend of oils provides a balanced fat profile, appealing to health-conscious consumers.

Sources: Market Research, Consumer Reports
Brand Strength 16/20

Weight: 20

Contribution: 16

Rationale: FORTUNE is a well-established brand in India, known for quality and trust in cooking oils.

Sources: Brand Equity, HUL
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The oils category is experiencing steady growth due to rising health awareness among consumers.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Pricing is competitive but slightly higher than some local brands, which may limit accessibility.

Sources: Economic Times, Business Standard
Competition 1/10

Weight: 10

Contribution: 1

Rationale: Strong competition from local and international brands may impact market share.

Sources: Euromonitor, Statista
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for heart health, but limited to cooking applications may restrict broader use.

Sources: Healthline, Nutrition Journal

Summary

FORTUNE Xpert Total Balance Oil is a strong contender in the health-focused oils segment.

Quick Compare

FORTUNE Xpert Total Balance Oil Blend of Rice Bran Soyabean

Rs.200.00

⭐ Reviews Summary

✅ What Users Love

Promotes heart health with balanced Omega 3 and Omega 6 fatty acids.
Versatile cooking oil suitable for various cuisines.
Good value for money with a convenient 1L pouch packaging.

⚠️ What to Watch

Some users report a strong odor compared to other oils.
Packaging may be prone to leaks if not handled carefully.
Limited availability in certain regions or stores.

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Eco-friendly packaging in a glass jar.

⚠️ What to Watch

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Natureland Organics Sunflower Oil 1 Ltr Cold Pressed

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⭐ Reviews Summary

✅ What Users Love

High-quality cold-pressed oil with rich flavor
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⚠️ What to Watch

Higher price compared to regular sunflower oil
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Some users report a shorter shelf life than expected

Borges High Oleic Sunflower Oil 5L

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⭐ Reviews Summary

✅ What Users Love

High smoke point, ideal for frying and cooking.
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⚠️ What to Watch

Packaging can be prone to leaks.
Some users find it more expensive than regular oils.
Limited availability in certain regions.

Where to Buy

Amazon India

₹299.00

2-4 days · ⭐ 4.5/5

Buy

BigBasket

₹295.00

Same day · ⭐ 4/5

Buy

Reliance Fresh

₹310.00

N/A · ⭐ 4/5

Spencer's Retail

₹305.00

N/A · ⭐ 4.2/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	299.00	2-4 days	4.5/5	Buy Now
BigBasket	295.00	Same day	4/5	Buy Now
Reliance Fresh	310.00	N/A	4/5	-
Spencer's Retail	305.00	N/A	4.2/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	FORTUNE Xpert Total Balance Oil \| Blend of Rice Bran, Soyabean & Flaxseed Oil \| Balance of Fats & Omega 3 : Omega 6 \| Best Oil for Heart Health\| 1L Pouch, 1000 Millilitre Estimated Delivery: 2-3 days In Stock	Rs.155.00 Rs.200.00 COD	GO TO STORE GO TO STORE
FORTUNE Xpert Total Balance Oil \| Blend of Rice Bran, Soyabean & Flaxseed Oil \| Balance of Fats & Omega 3 : Omega 6 \| Best Oil for Heart Health\| 1L Pouch, 1000 Millilitre Estimated Delivery: 2-3 days In Stock COD